It can be argued that WordPress is the most popular online web hosting service in the world today. Millions of website are powered by this architecture and the numbers seem to be growing on a daily basis. One of the main advantages associated with WordPress is the sheer variety of themes and templates to choose from. Let us take a look at how modern online business ideas can benefit from this architecture as well as why it is a great idea to combine such software with third-party e-commerce platforms. If you have been considering creating a website based off of the WordPress hosting service, this article will prove to be quite informative.
Flexible, Cost-Effective and SEO-Friendly Solutions
Many website owners will tout the flexibility associated with WordPress as its primary benefit. Not only does this involve the sheer variety of themes currently available, but it also centers around the fact that those with even a basic understanding of CSS coding can make any changes as they see fit. All options are presented from within a user-friendly dashboard and any changes can be previewed before they take effect. In the event that the wrong theme is chosen, it can simply be replaced by another. Let’s also keep in mind that there are thousands of themes to choose from. Some are provided directly through WordPress while others are offered by third-party developers.
The themes associated with WordPress are very cost-effective options for those who are governed by a limited budget. While many templates are free, even those which require a one-time payment are quite affordable. We also need to refer back to the user-friendly nature of the architecture. As opposed to being forced to hire a dedicated programmer or IT specialist, many changes can be made by the end user. This saves times as well as money.
Search engine optimization (SEO) is a very real concern for any business. Unfortunately, some owners are unable to wrap their heads around the best policies while avoiding outdated tactics. WordPress is unique in the fact that it offers SEO-friendly coding. This architecture can be easily recognized by major search engines such as Google. Also, there are a number of advanced plugins which can be downloaded for free. These are essentially tools to enhance existing SEO strategies and to check for errors in blocks of text (such as a product description). Yoast is arguably the most famous example of this architecture and it is a very useful tool for those who might be new to the concept of SEO.
A handful of additional advantages that should not be taken for granted include:
- The ability to embed content directly into an RSS feed.
- Mobile-responsive website design.
- On-the-go updates when necessary.
- An excellent customer support team in the event of a problem.
- Intuitive help guides and tutorials.
Still, are there any ways that you can even further enhance the e-commerce side of your website? Let’s take a look at some useful suggestions to consider.
Why Not Mix and Match?
WordPress themes are generally centered around requirements such as content marketing, social media integration and responsive web design. However, some themes do not necessarily focus upon e-commerce solutions. It is only fair to observe that WordPress does indeed offer a number of basic templates which can be embedded within a specific page of a website. However, most are associated with a limited sense of functionality. This “bare-bones” design can be slightly problematic if you are hoping to offer advanced checkout options or if you require more advanced marketing tools.
This is why a growing number of retail websites are choosing to employ third-party templates that are specifically designed to address e-commerce concerns. Most are fully compatible with WordPress and they can be inserted in only a matter of minutes. It should also be mentioned that possessing a strong e-commerce page will help to gain the trust of new and existing customers; an important benefit if you hope to remain ahead of the competition.
On a final note, WordPress themes can often be used as virtual sandboxes by those who are looking to try out specific pages and templates before presenting them to the general public. This allows website owners to fully appreciate their associated functionality as well as any potential drawbacks.
WordPress and e-commerce should always be able to enjoy a hand-in-hand relationship. Through the use of bespoke and eye-catching themes, this concept will soon become a reality. Of course, be sure to check for third-party themes offered by such firms as Oberlo and Shopify to truly understand the advancements that have been made over recent times. The digital sky is the limit in regards to web design and there is no doubt that WordPress is still at the top of its game.
What should I take into account when choosing my theme?
The venture spending plan and time period will have a considerable measure to state about how much time you can stand to spend on a site. There are three distinct classes of topics you can consider dependent on the requests of your undertaking and the measure of time you can spend idealizing the completed item.
Topic structures are the best approach in the event that you have to begin with a clear slate. Beginning, and Thesis are for the most part strong items you can manufacture any kind of site over. With some training, you’ll get quite great at making destinations rapidly with your most loved system. In any case, if speed is the most essential factor, you may need to either skirt the structure for a subject or select a skin or youngster topic pre-worked for your most loved system.
At the opposite end of the range are full-included topics proposed to be utilized with appropriate out-of-the-case and require insignificant change. You can either choose an independent subject, for example, the previously mentioned Sydney topic, or a pre-manufactured skin for your most loved system.
Finally, in the event that you would prefer not to fabricate a subject sans preparation with a system, and you can’t discover a topic that is ideal appropriate out-of-the-container, you can choose a topic or structure skin that is intended to be effectively altered. It nearly abandons saying that system skins are intended to be anything but difficult to work with. Be that as it may, the equivalent isn’t valid for subjects. Some are anything but difficult to modify while others are exceptionally hard to alter and may break effectively. In the last piece of this article, we’ll investigate approaches to decide how simple it will be to redo a subject on the off chance that you need to go this course.