Best Plugins for Adding “Add To Cart” Feature in WordPress Website

Over the years, the WordPress platform has become more flexible than ever. With continuous technological advancements, WordPress is no longer used just for the purpose of setting up blogging sites. With so many plugins available these days, a WordPress website can now be used for literally anything. The many available plugins enable the website owner to incorporate eCommerce applications in their WordPress powered sites. This is why most people not just choose WordPress for creating a website or blog they also prefer this platform for setting up their e-commerce stores.

These advanced WordPress eCommerce websites are equipped with several functionalities like memberships, subscriptions, recurring payments, digital downloads, multiple payment gateways along with a user-friendly checkout process and several marketing features. Of course, WordPress doesn’t have these options inbuilt and therefore, you would need to make use of the shopping cart plugins designed for WordPress.

Importance of the Shopping Cart Plugins

Similar to all other plugins, these plugins bring in additional functionalities and features to the WordPress site. With such plugins, you get the chance to add several product pages with the details create a cart that is integrated with the payment processing gateways and help in tracking the transactions and the sale processes. When you choose the advanced shopping cart plugins, you would get all of these features along with some more exciting ones.
By installing these plugins, you would be able to sell physical goods, digital content, manage subscriptions and sales, invite memberships and keep track of all your stock. Therefore, in case you are planning to create an e-store on WordPress, consider using these plugins. We have listed down below a few WordPress shopping cart plugins that would help you to create a wonderful e-Store.

1.WooCommerce

WooCommerce is perhaps the most popular choice when it comes to choosing a WordPress shopping cart plugin. With this plugin, you would be able to sell physical as well as digital goods. The buyers would also get a chance of instant download. With this, you would get innumerable professional looking themes for free that you can use as your storefront. You also get the chance to add innumerable payment options from cash-on-delivery, bank transfer, and credit or debit cards to using e-wallets.

Selling of affiliate goods from the online marketplace is also supported. Premium and free extensions are also available to enhance the customers’ experience on the site. The checkout process with this plugin is user-friendly, intuitive and packed with exciting features like the wish lists, cart saving and much more. With the add-ons of this plugin, you can add social sharing, Email marketing and much more without having to spend a lot.

2. Shopp

This is a premium shopping cart plugin designed for WordPress and can cost you somewhere around $5 for the single-site license. This license is for the software and then you can further purchase extra plugins like the shipping modules, payment gateways etc. You can even go ahead and purchase a developer’s license that is going to cost you somewhere around $299.

The reason why this plugin is so popular even though it is a premium one is that it has a lot of features to offer. The features include shortcodes, streamlined installation system, drag and drop shopping, widgets, flexible shipping calculators, innumerable options for payment and the most crucial one: search engine optimization. All these would ensure that both you and the users have a great experience.

3. MarketPress E-commerce

This plugin became so popular because of the fact that is absolutely free but offers features that are quite similar to a premium plugin. All kinds of business models are supported with this plugin right from selling physical goods to digital products. Offered by WPMU DEV, the plugin supports over 120 currencies and comes with 15 payment process gateways. The checkout process has also been made much simpler, convenient and quick with just one-page of it. This means that the users would no longer have to fill up page after page just to complete the payment process.

Setting up the E-store has also been made much simpler by the wizard features, several VAT and taxation options, features that allow calculating the shipment (UPS, FedEx, USPS etc) and giving the chance to the users to use the discount and coupon codes. With this plugin, you can also add the sharing buttons for Twitter, Pinterest and Facebook. The invoice can also be added in a PDF format. The more advanced features include the display of the related products, automatic hiding of products that are no longer in stock, codeless customizations and order management.

4. eCommerce Shopping Cart

This is a streamlined WordPress shopping cart plugin which integrates wonderfully with your WordPress sites. With this plugin, you get the chance to sell both physical as well as digital products in your E-store. Some of the most popular option used for the purpose of the payment is included here and in case you do want to add other options, you can do so by using add-ons and extensions. Many promotional and marketing tools like offering discount coupons and deals are also available.

The social media functionality is built-in to enable sharing information like milestones sales figure, purchases etc. With this plugin, you get the chance to improve your –Commerce store’s overall performance and thereby make a profit. The plugin can be downloaded for free but, you would need to buy a license which is for somewhere around $50 for one site.

5. Cart66

This is perhaps one of the most secure WordPress shopping cart plugin available. We can say this because it helps in ensuring that the online stores are PCI compliant. With this plugin, you would be able to sell both physical as well as digital goods. Users would get the chance to create an account when they are purchasing items from your e-store. A recurring billing engine and over 100 payment gateways are also an advantage. You would get to include the discount or the taxes at the time of checkout.

The inbuilt Email center comes in really handy so as to stay in touch with the customers. You can try this Plugin for free for 14 days and then can purchase it for $9.99 a month.

Conclusion
While you are looking for a Shopping Cart Plugin, just make sure that it has an easy-to-use interface, is compatible with the chosen theme and has suitable options for the purpose of customization. If a plugin has all of these features, go ahead and take advantage of all the features that it has to offer.

Author:
Pawan Sahu is the founder of MarkupTrend. He is a blogger and marketing geek passionate about writing articles related to WordPress, SEO, Marketing, Web Design, and CMS etc.

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