How to design positive user experiences for websites?

Design Positive User Experiences

These days any company designs products or provides services to the user to design positive user experience. They want to keep their customer happy. As when you keep your customers happy, they keep on coming back to you. The main question arises whenever a product is made “How does the product make you feel”? Consider for example, if you are owning a web development company and you have designed a website. Then, of course, you want to know that the web design is liked by the user or not.

If your customer is happy with you then you can easily maintain competition in the market without any hassle. As they like your services and products then they prefer to buy products from your organization or company always. In turn, your reputation in the market will be enhanced as a brand name and you can spawn more revenue.

So here, in this blog, we are scrutinizing some measures to design positive user experience.

Emotion is Pivotal – Why?

Have you ever noticed or not that every brand always want to keep their customers happy. Even if we go to any brand store there is a different section of staff who takes good care of people visiting their store. In large organizations also there is a separate “customer care” section. But have you ever wonder, “Why Everyone wants to keep their customer happy”? Here is the answer, only because of their happy customers they exist as a brand in the society. Most of you have also heard of the popular saying, “Customers are considered to be the god.” If you are doing any kind of business then it is your first and foremost responsibility to keep your customers happy and satisfied with your work(products or services). If you want your business to succeed then you must have to consider user experience and have to be loyal to your customers.

Examples of positive user experiences are they visit your store again, they like to subscribe to your services, they like your web design and again wants more sites to be designed from you only.

If you are designing your company’s website or application, it is nothing but you are providing your customer a convenience to reach you, you are designing a positive user experience.

Now, we are going into detailed discussion of the “Unique measures to design positive user experience”. So, here we go.

Character:

It plays a vital role in keeping your customers happy with your service. It includes different ways of marketing that by seeing only the cute images or anything else which just put a smile on the face of your customers. Consider, Mailchimp almost everyone like their pleasant amulet. Most of the companies prefer to encompass animals into their marketing plan. So, here your humor plays a crucial role. You have to keep on thinking ultimate measures by which you can provide a smooth service to your customers or clients.

Whimsy:

Humor is instant tension reliever and raises a feeling of positive emotions. Whether you are making your customers happy by cracking jokes, made them laugh out louder or just cackle at their desks. By doing all these your customer feels like they are not others they belong to your team itself.

A day without laughter is a day wasted” it is a famous quote by Charlie Chaplin. A well-known actor who is known by almost everyone in the whole world. It can also be said that laughter is a good medicine to relieve stress.

Fallibility:

It has become a momentous part of designing. The notion behind this to make designs imperfect deliberately so that our designs looked to be personal and approach to a large customer base. This technique is being adopted by most of the brands to give designs a human touch.

A new design of Typeform is the best example one can refer. As you scrolling down the page the perfect circle around the logo takes an imperfect shape.

This way one can provide a unique design by incorporating imperfections.

Hyperbole:

Most of the time hyperbole is based on humor. It is related to taking a familiar or regular situation to its intense level. This is understood by almost all of us as these days we are all very much busy in doing our tasks and has a lot of work pressure.

The idea is that you can design something which is related to customers routine life so that it would be more convenient for them to understand whatever you want to appeal.

Gamification:

It has become a popular jargon in UX design. But what is it exactly? Do you know?

In the post by Tubic studio, Mentioned that:

In the tech world, the word “gamification” stands for the technique of exerting game mechanics into the non-game environment, such as websites and mobile applications.”

So, It has become popular these days. Take an example of Salesforce who has mastered this art by their trailhead program. A program by which you can learn how to use Salesforce.

Illustrations:

If you see any digital products which are incorporated with illustrations then it is easy for you to understand this concept. Many digital products use illustrations as it is easier to see yourself in a character than in a photo of another person.

For example, when you are opening slack there is an illustration that welcomes you. There are happy people, bright colors and products that match the color of the product welcomes you to create the work experience which you want. By effective web design of your website, you can build positive user experience.

Wrap Up:

So, after reading this you have become more familiar with the unique and ultimate ways to design positive user experience. Most of you also know about Nagpur Website design company. They are award-winning web designing agency and who successfully have drawn positive user experiences by their effective designs of the website and providing more than expected services to their clients. They have a great experience in this stream for more than 10 years. One can refer to their website designs which is most graceful and eye-soothing. Hope you like enjoyed reading this blog post.

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