Category Archives: wordpress

5 Common WordPress Vulnerabilities and How to Fix Them

Though it is the most popular CMS in the galaxy, WordPress is not without its flaws, many related to security. The good news is you don’t have to be a technical genius in order to secure your website against the majority of threats. And to be fair, many security flaws commonly associated with WordPress are not the fault of the core software but rather third party programs like plugins and themes. Here are five common WordPress security issues to pay attention to.

1. Brute Force Attacks: This method focuses on simply entering various combinations of user IDs and passwords into your login screen until a successful combination is discovered. These days, hackers use automated software to do the dirty work for them – millions of possibilities can be tried in a short period of time. Thus the term brute force. Even if the hacker never lands on the precise combination needed to enter your website, the nature of the attack can cause a serious drain on server resources. Though WordPress doesn’t limit login attempts by default, activating such a response should put a quick halt to an ongoing brute force attack.

2. Protect Your PHP Code: Perhaps the next most popular method of gaining entrance to a WordPress website is called file inclusion. PHP is the code that runs the website, so you might say it’s pretty important. You also might say that a skilled hacker who finds weak code and manages to load his own remote files into your website has probably just ruined your day. This is one issue that does lie in the software’s source code. Luckily, WordPress developers issue frequent updates that address PHP issues as they are found. It’s a good idea to update to the latest version as soon as you can.

3. SQL Injections: To understand the potential damage from an SQL injection, you should know that your WordPress installation operates using a MySQL database. If a hacker can gain entrance to that database, by any of a host of methods, he or she has just accessed your data. Such an SQL injection can be used to add new data that includes links to spam websites. This is something you see a LOT of online and, as soon as you scrape the offending data out, it shows up again. Frustrating? Yes! Preventable? Yes! Always sanitize data that flows back to someone filling in a field on your website.

4. Cross-Site Scripts: Plugins are the major culprit in this sort of WordPress-related security breach. Since most plugins are third-party in nature, we can’t exactly blame WordPress developers for this weakness. Cross-site scripting works by injecting malicious code into a website the victim visits. One easy source in is through a comments section. The victim’s browser picks up the bad code and it’s off to the races. At that point, the hacker works in the background to impersonate the user through the use of cookies in the browser, putting almost anything at risk, including bank accounts.

5. Malware: While there are thousands of malware examples online, four are by far the most common you see in WordPress: backdoors, pharma hacks, malicious redirects, and drive-by downloads. Take a look at recently changed files if you suspect a malware infection. This kind of issue is often easy to fix. First try deleting the bad file. If that doesn’t work, install WordPress again or roll it back to a previous version before the infection took place.

Best WordPress Security Practices

One way to avoid the headaches associated with having your WordPress website violated is to swear off the internet and never go online again as long as you live. Another, less drastic way is to implement the following:

Strong passwords: Make all your passwords long (more than 6 characters), unique, and change them every six months.

Security plugin: A good security plugin will quickly bring your website up to speed on the basic, recommended settings.

Two-Factor Authentication: Though it adds another step to the login process, two-factor authentication virtually stops brute force attacks by requiring a time-sensitive code supplied from another device (like your smartphone) in addition to the user ID and password.

Update, Update, and Update: Get in the habit of checking your WordPress dashboard every time you login for available updates related to the core WordPress installation, plugins, or themes. This practice insures you have the latest, bug and vulnerability-free code at all times.

Scan for Malware: Malware is sneaky. Sometimes you don’t notice it right away. A good security plugin will offer the capability to perform regular scans. Take advantage of it.

Pick a Good Host: Though the temptation to spend as little as possible is almost irresistible, one of the first places a low-ball website cuts costs with security. Create a budget for securing quality hosting, one with good security support and easy WordPress installation. If you haven’t educated yourself on the security and privacy advantages inherent with a Virtual Private Network (VPN), it might be worth your time.

Backup – Always: Sometimes, despite your best intentions, a determined hacker messes up your website. This is when you will thank yourself for having the foresight to conduct regular backups and store them offsite with the ability to restore.

The Bottom Line
Don’t be afraid to use WordPress as the CMS behind your blog, website, or e-commerce store. Millions of people do so every day and are happy with their choice. Yes, like every other online entity, WordPress has security issues. The trick is to educate yourself on what they are, take steps to prevent intrusion, and react quickly when something goes awry. Good luck out there!

Why You Should Use WordPress. A Small Guide For Beginners

There are dozens of reasons and claims to prove why you should use WordPress for your next online project or undertaking. When it comes to building self hosted and fully transformable websites without a hitch, WordPress is what comes into picture.

If we try to make a long story short, we’ll say that WordPress is one of the customer oriented, simple and lightweight in usage, yet functionally and technically unbeatable content management system designed by the professionals for professional websites and blogs.

Being present online is of absolute necessity, no matter what type of business you are engaged in, what you are doing for living, which your advantages over many others are, etc. From the largest electronic library to the cross world message board, the digital world seems to offer a convenient platform for absolutely anyone and for any kind of business or personal needs.

Further, it’s needless to stress the importance of having your fully controllable website rather than building your profile somewhere else or presenting in other networks and digital arenas without supreme dominance and authority over it.

Of course, being an excellent financial analyst or architect, photographer or commercial agent does not assume you should know all the ins and outs of the website building tools and systems, virtual platform and its channels by heart.

But the good news is that WordPress content management system and the members of its huge community will help you stay on the bright side and will sow the seeds of success for your website establishment and its serviceable operation.

To be more precise and understand why you should use WordPress without any hesitancy, we have decided to prepare a small guide for beginners or WP startup users to take a virtual journey of a thousand miles with small and enjoyable steps.

1. WordPress guarantees freedom of your actions:

WordPress is free to use, install and manage by anyone around the globe and this is one of the best answers to why you should use WordPress for your present or future website or blog.

It’s a general public licensed, free content management tools in terms of usage and installation, customization and generally any kind of changes you would like it to undertake to match your preferences. All in all, WordPress calls for democratizing publishing and this is why you should use WordPress for your publishing needs.

2. WordPress is user friendly, easy and intuitive in usage:

Delving into WordPress capacities and digging out its hidden values will be a piece of cake for anyone and will come to justify why you should use WordPress for your specific purposes. Even if you are non techy at all and have never tried your strengths in web creation and styling, the simplicity and affordability of WordPress are the best guaranties of your success online.

Apart from the overall simple and easy to grasp nature of WordPress CMS, its products and themes, plugins and other tools are all well explained, fully documented and professionally supported in most of the cases. Therefore, dealing with any of them will never be a daunting task for you.

3. WordPress offers a stunning library of themes and plugins:

There is hardly any niche or topic that WordPress developers have not managed to touch upon yet and produce relevant themes and plugins to support it. From good to best, from free to premium, and from narrow specialized to multipurpose, the available options for selecting your favorite theme are endless.

As for the plugins, they are ideal tools for extending the core functionality of themes without any hard work or codes to be tweaked. Whether you want to integrate commercial capabilities, add contact form or manage albums and galleries, make your site more socialized with social sharing or other plugins, keep your eye on the progress of your site with real time analytics and records, secure your online presence with security plugins, embed multimedia, send notifications to subscribers or anything else, you are welcome to do it with plugins.

4. Search engine optimization is a WordPress premium quality:

SEO friendliness is another reason why you should use WordPress in one of its manifestations. The basic coding of WordPress has been done with SEO purposes in developer’s mind. Hence, everything is minutely processed and taken care of to make your WP powered website or blog easy to find and follow in search engine rankings.

Of course, you are not going to become famous overnight or receive flows of constant traffics off the bat, but as soon as you take care of the proper SEO optimization of your site by following all the important principles and exercising both pre enabled and additional/ plugin based features, search engines will “eat” your site fully and will start showcasing it to the target groups of audience with the best rankings possible.

5. WordPress is highly versatile in customization and management:

Creating the best version of your business profile or giving the best look of your personal profile will not cost you a battle of nerves. The simplicity in customization and a wealth of prebuilt features are the answers to why you should use WordPress if you want to create something unique and non repetitive, something original or fetching without sweating hard.

Live Customizer is what will give you the most descriptive image of your actual changes with live mode results, so that you can play with your site or blog as long as you have not reached the needed form and function of it.

6. Security is another top priority for WordPress:

Securing website with the best security and protection solution is everyone’s primary concern. And although web security covers many areas, from SSL and data encryption to protection against spam, malware and hacks, WordPress deals with all of them equally well.

However, no one and nothing can be guaranteed against unpleasant security issues and unexpected interventions. In order to get your WP site more secured and safer, you can turn to the help of WP security tools and plugins and make your site immune to hacks and spams, content theft or data losses.

Which is the Best WordPress Photo Gallery Plugin?

Choosing the best WordPress photo gallery plugin can be a daunting task given the variety of offered options and tools. Therefore, we are going to discuss some of the most versatile and top quality photo and image gallery plugins to narrow down your selection to the best ones only. Further, no matter what your decision is or which you give your preference to as the best WordPress photo gallery plugin, you can be sure to demonstrate visual materials in the most effective way to transcend your target message to your audience.

Well, appearance is everything even in the virtual reality. If your site is cluttered and poor in the very first look and feel, you are going to miss lots of visitors and leads. On the other hand, well thought out and designed, image and photo rich website is easier to connect and follow, seize people’s attention more quickly and keep their focus on the important parts of your content.

And although WordPress templates are image and gallery friendly enabling you to upload your images effortlessly and create personalized galleries, if you want to have more control over your site’s visual look and preparedness, rearrange and sort photos, add relevant metadata and more, keep reading our article and choose the best WordPress photo gallery plugin complying with your site’s specific needs.

1. NextGen Gallery:

With millions of active users and followers, with several years of successful life in WordPress industry, NextGen Gallery is probably the best WordPress photo gallery plugin you can test and try as a photographer, designer, portfolio owner, artist or just a modern website owner.

Create beautiful and categorized galleries in so many different ways, upload large images, group galleries into albums and be sure they are going to share the most responsive design to be showcased accurately on different devices and platforms.

Finally, plugin is available both in free and paid versions, the latter coming with several pricing options and more effective gallery management and customization capabilities.

2. Photo Gallery by Envira – Responsive Image Gallery for WordPress:
envira gallery

Photo Gallery by Envira is billed as one of the convenient in usage yet powerful and sophisticated in performance gallery and portfolio creation and customization tools you can have at your fingertips now.

Pre built templates are loaded with this plugin so that you can choose any of them and customize the look of galleries.

It is also wonderfully responsive and lets you quickly form albums with images, add tags, choose cover photo for each album, etc. Thanks to the drag and drop builder at the core of the plugin, the addition of imaged and creation of albums will take you less time than you have allocated for that workflow.

Social sharing, video gallery management, watermarking images for protection and much more is offered by this premium and the best WordPress photo gallery plugin.

3. Robo Gallery:

The next photo and image gallery plugin that is perfect for customization and speedy in performance thus contributing your site’s SEO results is what we call Robo Gallery.

Even if you are a startup in digital arena and want to share your visual materials or portfolio item accurately on your WordPress powered website or blog, Robo Gallery can be one of the best companions of you in doing that.
You are going to enjoy around customizable hover effects, auto resizing for images and thumbnails, social sharing and font customization for setting title, caption and description of images, etc.

4. Photo Gallery by WD:

Design and add galleries to your website with one of the best solutions known as Photo Gallery by WD. This image and gallery management tool enables you to draw the best visual version of your site and share your site galleries, portfolio part, showcases and more in the most authentic way.

From free version of this plugin with basic yet feature rich form with SEO support, HD ready imagery support, full control over galleries to premium offers with advanced tool and digital selling platform, more gallery views and social media integration, the advantages of Photo Gallery by WD are endless.

5. Foo Gallery:

Foo Gallery is another unbelievably versatile and smart plugin coming with a bulk of handy tools and solutions you can exercise for your WP site. With quick gallery previews and drag and drop reordering controls, easy to use visual display and editing options, one click gallery page creation and video galleries possible whenever needed, Foo Gallery celebrates the potential of the best WordPress photo gallery plugin as for present.

Some of the best features you will find with the free option of Foo Gallery are lazy loading, live preview from the admin part, video gallery management options with premium version, custom CSS available for galleries and albums, etc.

6. Photo Gallery by Supsystic:

Give Photo Gallery by Supsystic a try and you will find it ideal for your image, album and gallery arrangement and customization purposes.

No matter what type of portable device your site’s visitors are using in order to access to your galleries and images, they are going to find the best demonstration and great visualization of them all the time, since this photo gallery is ultimately responsive in operation.

You will also be given different gallery layouts like horizontal, full width, vertical, fixed and mobile, watermark options, social networks and FTP support.

7. WordPress Gallery Plugin: Gallery Bank:

Another practical solution for all types of image based website owners is WordPress Gallery Plugin Gallery Bank.
Thousands of users have already managed to estimate the powerful and reliable performance of this plugin when added to their WP hosted profiles.

You can create galleries and showcase them in post, page or widget area, exercise a bulk number of layouts like Compact Album and Extended Album, Masonry and Thumbnail, layouts with filters, search box, watermarking, special effects and more.

Strong SEO touches and responsiveness are also going to be found within Lite version of this plugin.

Painting Artist WordPress Themes for art exhibition graphics animator illustrator

painting artist wordpress themes

Craft a killer artist website and sell your paintings online with the help of one of the most engaging and professional looking painting artist WordPress themes. What each of these templates has to offer you will definitely exceed your expectations and will provide you with an all inclusive platform to start a successful online career. This celebrity and author, graphic designer and painter, animator and illustrator, digital and painting artist WordPress themes are well coded and visually polished so that you can be sure to have a modern and fully competent website at your disposal for showcasing any creative, digital agency, painting classes, sculptor or painter profile, painting contractor or paint manufacturing company, handmade reproduction specialists, online exhibition websites or blogs. Ceramics, drawing, photography, textile, conceptual art, printmaking, filmmaking and other relevant topics and niches can also be hosted by these painting artist WordPress themes.

Painting is one of the ways of self expression, personal development and enhancement of self esteem. The modern reality makes people primarily focus on what is profitable, urgent or useful. So the high rhythm of contemporary life drowns out the desire for creativity, but this desire flashes out periodically making people express their artistic talents in whatever they are doing.

Thus, artistry or creativity is not something alien to human being. Moreover, thousands of people in the world are passionate for art and painting making it a lifestyle or the way they earn for living. In one way or another, they are constantly looking for new paths to share their talents, present works, offer services and paintings, create new strong ties and become more popular.

Our painting artist WordPress themes are inclined to be a helping hand not only to the professional painters, artists and craftsmen, but also those who are making their first steps or are just font of incorporating a piece of creativity in their personal or business activities.

Thus, whatever your ties with painting or any other artistic discipline, powering your thematic site or personal portfolio style blog with any of these painting artist WordPress themes can be the most justified investment in your future success.

1. The Art:
art WordPress theme

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Breathtakingly beautiful and artistic looking, The Art is a hero when it comes to supporting any aesthetically pleasing and high quality website.

Fully responsive and mobile checked, technically wonderfully working and functionally advanced, The Art comes with as many features and customization options as you would like to have access to when crafting the unique look and enviable functionality of your site.

You can also add and exercise different shortcodes and plugins for taking your painting website to the highest level of expression and operation with filterable portfolio and gallery, e commerce options, multilingual content and better search engine results.

2. SKT Spa:
spa WordPress Theme

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We all know that visually pleasing and beautiful website converts better than the opposite ones. Therefore while designing painting artist WordPress themes, our dedicated specialists have done their best to produce something really eye catchy and engaging.

SKT Spa is one of such top products you can use to present a website of any kind or background, from artist and culture to commercial and beyond it.

Additionally, there is a straightforward relation between the theme’s artistic look and usability making your site a convenient place for the website viewers to land on and make a virtual journey through while using their mobiles, portable devices, PCs or smartphones.

3. Black and White:
black and white WordPress theme

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Black and White is the next elegant and smart template suitable for all those startup painters and drawers, visual artists and designers who are planning to create a website on a budget in house. It means that anyone can enjoy this template without spending much and without suffering much as Black and White is both cost effective and completely admin friendly in usage.

All the major stumbling blocks to a perfect user experience are considered while developing Black and White and as a result it generates fully responsive and user friendly nature, smooth and polished navigation levels, quick loading time, legible content with Google friendly fonts, social media integration and more.

4. Perfect Photography:
Perfect Photography

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With fierce online competition, every creative artist tends to be ideally presented with a premium quality website that functions without any downsides. The thing is that the modern digital users are less tolerant towards bad looking and working websites than ever.

Therefore, establishing your artistic website on a reliable platform that will guarantee your site’s continuous viability is a must. And in this relation, Perfect Photography is one of our best recommendations.
It has everything you will need to make your site unbeatable online with modern animation touches and color combinations, dynamic blog area and widget friendly zones, e commerce compatibility for online sale and purchase transactions, social media presence and search engine rankings.

5. SKT Dual:
marketing WordPress theme

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“Busy” interfaces and heavy appearance are the biggest hindrances in converting new clients and customers. Therefore, SKT Dual has been well taken care of to exude clear and simple interface which is, although, very expressive and attention grabbing in its simplicity and compact look.

Dozens of gallery and portfolio choices along with color and font controls are enabled, as well as page and post layout options and endless customization settings are at your leisure for setting up the right artistic tone of your creative website.

6. SKT Parallax Me Pro:
parallax WordPress theme

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The parallax effect of SKT Parallax Me Pro can do wonders while showcasing your paintings or works to the target audience. Having everything compactly arranged along the entire page will enable the website guests to quickly find whatever they are looking for.

Responsive parallax slider can be found at the top of the welcome page for hosting the best images and paintings of your portfolio. And you are the only one to manage the slides or change the images as frequently as needed, control transition and animation effects or substitute the default slider with any other compatible one via plugins.

WordPress Vs Magento Better Option For Setting up an Online Store?

magento vs wordpress

Whether you want to convert your website into a fully-fledged online store or want to develop it from scratch, choosing the right CMS platform is always a crucial decision.

When it comes to creating a beautiful, interactive and feature-rich websites, WordPress and Magento are the two platforms that strike to our mind.

Both are incredible, user-friendly, SEO-friendly, customizable and intuitive open source CMS frameworks that will help you incorporate eCommerce functionalities to grow your business across the digital landscape. While they share some of the basic features, there are some key differences that set both the platforms apart from each other.

Being a beginner, you always find difficulties in making the right decision when it comes to selecting the most suitable option between the WordPress and Magento for a successful online store. To help you make the right decision, we bring you the comparison between these two platforms. We will try to find out which one is the best option for setting up a robust eCommerce site.

Here we go!

1. Meaning

a. WordPress

WordPress is a fantastic content management system that inherits hundreds and thousands of themes, plugins and other inbuilt tools to let you create anything – be it a personal blog, portfolio, e-portal, or an eCommerce site. It’s sturdy and rich features, intuitive user interface, highly customizable options encourage people to create and customize a website, without ever generating a single piece of coding.

With over 70 million of websites across the web using WordPress platform – this is a huge amount. When it comes to creating an online store, WordPress offers a ton of powerful plugins such as WooCommerce, Easy digital downloads and much more to help you incorporate eCommerce-enabled features into the site within a few clicks.

b. Magento

Magento, on the other hand, is a full-fledged eCommerce development platform that comes packaged with a whole gamut of eCommerce features to help you create a professional web store from scratch.

More than 150,000 eCommerce site owners are currently using this platform, ranging from start-ups to giant brands. All are leveraging its rich features to create beautiful and highly-interactive online stores.

The platform includes both the top-quality of customization and functionality support that allows people to incorporate advanced features like one-page checkout, shopping cart, product catalog, multi-store management, and a lot more at ease.

2. Ease of use

WordPress
The USP of WordPress is its simple and intuitive user interface. It is one of the easiest CMS platforms that comes with a plethora of user-friendly eCommerce plugins that will help you create, tweak and customize a web store for generating higher leads for your web business.

The platform makes it super easy for non-tech savvy users to add, create, edit and delete posts and pages of a website in a matter of few minutes. Overall, WordPress is a simple and user-friendly platform which makes it easy for people to create and customize the different elements of e-store.

Magento
Running the core Magento site is quite complicated as compared to WordPress. If you are a beginner, then you will face a lot of challenges in terms of managing multiple product categories, product pages, checkout process, etc.

To simplify your development process, you will need to hire a reliable Magento development company that can help you build a successful web store, without letting you do any sort of heavy lifting.

3. Flexibility

WordPress
If you are rating these two CMS platforms on the basis of their flexibility, then WordPress clearly wins this race. WordPress offers an assorted range of plugins (both free and premium) to help you convert your simple site into a fully-fledged online store.

You can extend the functionality of your store to incorporate the core eCommerce features such as inventory, event listings, product catalog management, shopping cart integration, credit card integration, one-page checkout process, contact forms, live chat box functionality, and a lot more to let you give rich and hassle-free shopping experience to your customers.

Apart from eCommerce-driven plugins, WordPress also offers some of the imperative plugins, including speed optimization, social media integration, SEO, caching, backup, and a much more. Plus, you will get safe and secure integration with the most reliable payment services like PayPal, and Google Checkout.

Magento
While WordPress has a wide collection of plugins for different purposes, Magento focuses only on eCommerce related features. Since it is a core eCommerce platform, it is difficult to boast other than eCommerce extensions.

Although Magento has the limitation when it comes to flexibility, it’s core features and out-of-the-box capabilities will help you create a web store that has the potential to stand ahead of the crowd.

You can integrate the most powerful extensions to enhance the functionality of your web store, organize your products catalog, offer special offers, create a responsive and mobile-friendly design and a lot more using Magento platform.

4. Security

WordPress
Security is one of the major concerns for an eCommerce site owners. That’s because people are making payments online and they want a safe and secure environment.

When it comes to the security, WordPress loses all the point. Being one of the most popular CMS platforms, it is more vulnerable to hacking attacks and other security threats. Plus, adding too many eCommerce plugins could make your site even more vulnerable.

So, make sure you research thoroughly before opting for any third-party plugin because it could have some insecure code that can destroy the security of your website to a great extent.

Apart from this, you will need to keep updating your plugins, themes and other aspects to keep your site away from hackers. This could be a huge for those whose main aim is to sell products online for higher sales.

Magento
Magento is known for its robust security and highly-fortified features. Since it offers a limited collection of extensions, you don’t need to worry about insecure code or any other security loophole. You just need to ensure that the extension you are installing is reliable and developed by a professional developer.

A secure web store can help you build a strong customer base for your web business. So, make sure you only install necessary extensions if you want to keep your site away from security threats.

Takeaway:

Deciding the ideal option for your online store on the basis of features would be difficult. While WordPress is a simple, user-friendly, customizable and flexible CMS platform, Magento is a core eCommerce platform that allows people to build highly interactive online stores from scratch. But WordPress comes out ahead when it comes to flexibility and user-friendliness. This is still confusing!

To make your job easier, we will decide the best option on the basis of your specific business purposes.

Know the ultimate purpose of your web store

Selecting the best option out of these two largely depends on your web business purpose. You should know the goal of your web store, the nature of your business, such as:

a. Creating a web store for digital products
If your purpose is to see virtual products, then WordPress would be an ideal solution for you. Why? It’s because you don’t need to integrate any complicated shipping arrangements, delivery options, tracking of orders, etc. So, you can install Easy Digital Download to sell your digital products at ease.

b. Building a multi-vendor marketplace
This is something very huge. You are creating a website where you are selling hundreds and thousands of products and services online, so need a more dedicated platform i.e Magento. The platform has all the features and functions that can help you set up a professional-looking online store from scratch.

Conclusion
It is pretty clear that Magento is an ideal platform for eCommerce websites. Of course, WordPress has all the necessary features that an help you build a successful online store. But, if you are thinking something big, then Magento is the perfect choice for you.

Author Bio:

Emily Benson is a currently employed at Magento Web Development Company and handling all major web development projects. She is also a blogger and loves to solve CMS related issues through her posts.

How to Secure your WordPress website with SSL

In this article, we will show you how to secure your WordPress website with SSL.

In today’s world, the security of the website is the first priority.

There are so many cyber-attacks cases registered, and so many popular websites are getting hacked every day.

It has become mandatory to take into consideration all the possible security measures to safeguard your website from the mischievous cyber attackers and hackers.

The first step you should take is to move from HTTP to HTTPS.

Secondly, you should install an SSL certificate on your WordPress website immediately.

What Are HTTPS and SSL And How Do They Secure A Website?

Before moving to the detailed steps, you should know what SSL and HTTPS are all about and how they keep your website secure. HTTPS is an encryption method that lets the users access your website over a secure connection. If you have a website that collects personal data from users or if it is an e-commerce site, you would be having a form where the users have to enter card details. If the connection is not encrypted and secured, the data can get hacked and leaked by illegal access. Therefore, HTTPS is mandatory to prevent hackers from eavesdropping.

Coming to SSL certificate is a unique for every site. It helps the web browsers to identify whether the connection is secure and whether the site has been hacked and contains malware or not. If there is any concern, your web browser will show your appropriate messages like ‘Your connection is not private’, ‘the website is not secure’ and likewise.

SSL certificate has become mandatory for every e-commerce site where a payment gateway is involved. Furthermore, Google has announced that HTTPS and SSL will boost the ranking of the website on search result pages. Now, we will tell you how to secure your WordPress website with SSL.

Requirements To Secure Your WordPress Website With SSL

Before anything, you have to buy an SSL certificate from the web host from whom you have bought the web hosting plan. Some of the web hosting plans may have free SSL certificate like Siteground, and in such cases, there is no need of buying it explicitly. Some web hosts offer SSL certificate for a year after which you have to renew. After buying it, you can ask your web host to install it on your web server space for security.

Steps To Secure Your WordPress Website With SSL

Step 1. Change Your Website URL

If you are going to use HTTPS, you have to change your existing site URL from HTTP to HTTPS. For that, go to Admin Dashboard. On the left menu, find Settings and go to General. In the right screen, you will see the options WordPress Address and Site Address. Change them from HTTP to HTTPS.

Step 2. Redirecting from HTTP to HTTPS

If you have purchased SSL certificate and adding it to your WordPress website, you need to redirect WordPress from HTTP to HTTPS. For that, you have to paste the following lines of code in the .htaccess file in the root directory. You can get access to the file by connecting to your web server via FTP. Remember to change ‘yoursite’ URL with your website URL.



RewriteEngine On
RewriteCond %{SERVER_PORT} 80
RewriteRule ^(.*)$ https://www.yoursite.com/ [R,L]

In case you are using Nginx server, you have to use the following lines of code instead of the above. Remember to replace ‘yoursite’ URL. 
server {
listen 80;
server_name yoursite.com www.yoursite.com;
return 301 https://yoursite.com$request_uri;
}

This is a step most of the website owners do not do and complain about getting HTTPS not working error.

Step 3. SSL Installation for WordPress Multisite

If you are running a network of sites from single WordPress installation, using the above method may not help you get SSL available for all the domains and sub-domains. In such cases, you have to edit wp-config.php file and paste the following line.

define('FORCE_SSL_ADMIN', true);

This trick can also be applied to single sites as well in case SSL does not appear or all pages.

Step 4. SSL Installation For Special Pages

Some people are of the opinion that HTTPS and SSL slow down the webpages’ load speed and therefore, they apply HTTPS and SSL in specific pages where it is mandatory. For that, you have to install the plugin named WordPress HTTPS(SSL). So, install and activate the plugin from Dashboaord>Plugins> Add New> Search.

WordPress HTTPS (SSL)

wordpress https

download

Once the activation is done, the plugin will add a new menu option named HTTPS in your WordPress Dashboard’s left menu. Go to that and click on Settings. The first option should have your domain name else you can mention it explicitly. If you are using a shared SSL certificate that you got from your web host, the domain name will be different which is always the root domain name that has the SSL certificate installed.

The second option is Forced SSL Administration which must be ticked so that all the admin connections are fully secured. The third option is the most important which let you use SSL option on pages you want and the rest of the website will be accessible in normal HTTP mode. It could be the login page, shopping cart checkout page and likewise. Check this option here and Save Changes.

Then you have to go and edit those specific pages where you want SSL activation. On the left side, you will see HTTPS box with options Secure post and Secure child posts. Tick mark the first option and Save changes. Now, if you visit the page on your web server, you will see HTTPS green icon on the address bar.

Just for information, the following is a complete chart to understand which websites/web pages are SSL/HTTPS and which are risky to access.

You should never enter personal information and passwords on sites that have the last red option on the address bar else there are high chances of getting hacked. Hopefully, you have understood how to secure your WordPress website with SSL, and it will help you increase your website security immensely.

8 Guest blogging WordPress plugins that one must use for their site

Guest Blogging WordPress

Inviting various guest authors to come and write on your blog is definitely a benefit for both the author as well as the admin. The admin gets a high quality post and the author gets more visibility on new turf. There are several WordPress plugins that can help you make posts earlier on the blog. They will also allow the guest blogging process to be easier and more streamlined. In this post, we have discussed some of the best guest blogging word press plugins where you will need something that can help you manage guest posts and web site monetization
Take a look!

1.Sabre Plugin:
Sabre Plugin is ideal for those who are tired of seeing too many spam registrations on their blogs and want something better. The plugin allows them to solve this problem to a much greater extent. In simple words, it is a simple anti bot registration engine. There are several benefits of using sabre plugin. It saves your blog from people who use automatic programs or software’s etc for various registrations and submissions. Sabre Plugin comes with interesting features such as allowing you to add complex or even simple captcha for any math test.

2.Peter’s Post:
Peter’s Post works when associated with Peter’s Collaboration E-mails plugin. Along with this plugin, you may also add notes at editing pages, notes that you have made for yourself. Peter’s Post is helpful when it comes to various circumstances. In case you are reviewing a guest post and find something missing there, you can easily add the note against the guest post. These notes will be sent to you along within the collaboration itself with the emails itself. It is actually that simple!

3.WordPress Guest Post Plugin:
Guest Post Plugin

WordPress Guest Post Plugin also offers several advantages. Here, you can edit, publish guest posts on the blog with the help of a form that is hosted on the WordPress blog where the bloggers will not be able to create any sort of account on the blog. The customized notifications regarding post submissions and the approval can help send onsite through Email about the guest blogging plugin. Some of the interesting features include:
Easily obtaining guest posts without any user registration.
Blog users may add the posts along with a form that is hosted on the blog page.
Effortlessly edit all post submissions as well as manage them.
Customizable notifications of post submissions through email as well as website.

4.Capacity Manager Plugin:
Capability Manager

Capacity Manager Plugin has a completely different level as compared to others. Here, users have the liberty to create, manage responsibilities and roles on their blog. However, a few of them give you the image uploading facility to the contributing facility whereas the others don’t. Therefore, the roles have been customized so that the contributors find it easier to manage. By using such a plugin, you can also use capabilities for various subscribers, authors, administrators as well as editors.

5.User Submitted Posts:
User Submitted Posts

User submitted posts can be used for guest blogging plugin which allows you to manage all the submissions sent by guests. One of the biggest advantages that comes with this is at guests can easily submit images, posts and multimedia stuff from the front end of the website. A few interesting features of the plugin include:
Giving guests the permissions to submit all posts from anywhere on the website.
Allowing guest post submissions will also allow tags, category, author, images, posts as well as url.
Redirecting the user to go anywhere they want, return to the page once the post has been submitted.
Adding a few template tags for displaying user submitted posts as well as customization.

6.LeadIn:
LeadIn

LeadIn happens to be a clever plugin that can be used for gathering info about visitors entering the website. While you already have some visitors tracking the set up, LeadIn will give you a very detailed view. It also tracks down all the records and visitors. This may include the pages that you have visited on your website and the opt in forms that have been

7.Mail Chimp:

MailChimp is used mostly on WordPress. This one will integrate with your mails in the background with the help of the API key that can allow you to generate inside the Mail Chimp account. Here, you will never have to worry about the source of the code. The plugin will also take care of all the technical stuff which will make it possible for you to handle all the marketing difficulties and forget all issues related to coding. The free version will allow you to generate forms. With the help of a PRO version, it will help you build forums as per your wish and place them on various landing pages.

8.SumoMe:
Sumome

SumoMe is a latest creation. You can integrate it with the help of a plugin. SumoMe happens to be a complete platform which consists of various platforms and modules that have been designed to help various visitors convert leads and understand how they can interact with their website along the way. This tool is actually quite effective in case you are searching for something that you want to use to increase interaction with the various visitors to enter your website for better guest posts. A few great modules also include heat maps, smart bar, list builder and content analytics.

So that concludes the best wordpress plugins that you will find useful when it comes to guest blogging. Whether you want to accept guest psost or are thinking of having them on the blogs, do consider them by reading all the features that have been enlisted above. We hope that you will like them. Also, don’t forget that most of them are free and that you will never have to pay for them. If you have enjoyed reading our article, do give us a quick thumbs up and in case there are questions, drop them down below.

Blogging has become one of the most popular forms of online activity. It is not just about sharing information but has also has become a popular way of how business is promoted. Bloggers all over the world create content which is meaningful and wish to share it with the right audience. Even the online visitors respond to the blogs in the most appropriate fashion. There are various different types of blogs which one sees online like Fashion, technology, travel, Food etc. The idea of these blogs is to get the specialized information across.

Bloggers make all the effort to keep their blog content unique yet creating popularity is not an easy task. Thus the use of Guest blogging WordPress plugins has become popular. This means that you add special features to the blog so that it is accepted by the readers.

The use of the Guest blogging WordPress plugins is very common yet there are many bloggers who would not realize the importance these plugins provide them. The plugins come with many specialized benefits and each of them is quite unique. Still, there are many common benefits which the use of any form of plug-in provides.

Live chat: Even though bloggers in most cases will not be able to handle live chats on their own as they do not have a team to work with them but the plug-in still provides a good opportunity to create a communication channel with the followers. The chat options allow the visitor to actually feel connected which a must for any form of websites these days and the blogs are no different.

Social Media share buttons: The popularity of the blogs increases with the options of social media shares. Thus the plug-ins which make the sharing possible are highly appreciated. Social media is now an integral part of marketing and blogs also require them. They have the capacity of attracting a huge crowd to the platform. The sharing of the content or links make it reaches the audience which was otherwise not possible.

Security benefits: One thing which is important yet not a priority for the bloggers is the security of the platform. The plug-ins provide a high level of security to the data by using sophisticated technology. When the bloggers talk about other important features they conveniently skip this one which should not be the case.

SEO benefits: When you are using WordPress you know for a fact that there are a wide variety of plug-ins which provides benefits. This is the most vital marketing tool that should be used for blogs and websites alike. Without them, your online platform will not be noticeable on the search engine and it is common knowledge that the popularity can only be achieved of the SEO on the platform is maintained properly.

Blogging becomes effective and fun when the right plug-in is used. It is true that there is no dearth of options for the users and they must pick the plug-ins which go well with the requirement. If the bloggers want to ensure that they should own a popular blog then they will have to find the most popular and suitable plug-ins for the process.

How to Fix the Syntax Error in WordPress website

A syntax error is something that could ruin your website forever. It is also one of the most common errors website owners face from time to time. This occurs mostly when you try out new things on your website following some tutorials that work differently for different themes. Some of the common syntax error read like “Use of undefined constant”, “Unexpected error occurred” and likewise.

It could become a nightmare for website owners who are not well versed with coding, and it could ruin the user experience. To fix the syntax error in WordPress, you have to correct the code you added to get extra features. But first, you have to understand the errors correctly to reach their root and rectify them.

What Are Parse Errors?
If you are wondering why we are talking about parse errors and not syntax errors, you have to know that syntax error is a part of the parse error. Parsing is the process of conversion of lines of codes to the actual output that your users are going to see. It is basically the process of codes that you have written.

An error occurs when there is an obstruction in the parsing process. An error could be due to database connection failure, corruption of file, lack of compatibility, file permission not set right, lack of memory issue, a mistake in coding or structural error.

There are basically three types of parsing error people comes across –
Undefined Constant Error – When you make a wrong reference to a variable in your code, it occurs. There are various other scenarios, and you have to know coding to debug it.

“Notice: Use of undefined constant string – assumed ‘constant string‘ in path/to/php-file.php on line number“
Unexpected Error – This occurs when you miss out a bracket or spelling mistakes in using keywords. You have to observe your code minutely to spot it.

“Parse error: unexpected character in path/to/php-file.php on line number“
Syntax Error – This occurs when you leave out semi colon, quotation or do something in the wrong way than prescribed.
“Parse error: syntax error, unexpected character in path/to/php-file.php on line number“
The reasons of these errors are just one example. There could be multiple scenarios when these errors can occur. Most of these errors occur due to self-made mistakes.

Steps To Fix The Syntax Error In WordPress –
As terrifying as these parse errors seem to be at the very first glance, the solution to these errors lies in close inspection. First, you have to locate the code where the error has occurred. You will be able to guess it from the error you get. For example, you will get error like

“Parse error: syntax error, unexpected character in path/to/php-file.php on line number“

Hence, you will know which file to look at to debug the error. Then you have to check the code you just added recently and find the error. Sometimes, to be sure, you can remove the code and see if the error occurs again in which case, it means the error is occurring from someplace else.

When The Exact Source Of Error Is Not Known?
The worst scenario could be the fact that you do not get any idea where the error is originating. Furthermore, your entire website has become inaccessible. In such a scenario, you can either restore the backup you have before making new changes or in extreme cases, you have to reinstall the theme and start off again.

Sometimes, it is the error code that will help you identify the nature of error so that you can get the idea from where it can originate from and what type of mistakes you have to look for to debug it.

Avoiding These Common Errors –
Prevention is always better than cure. You should always look for avoiding the errors in the first place, then you do not have to fix the syntax error in WordPress. There are certain tools that check for syntax errors before you can execute them and get an error.

They are called validators, and they have the power to indicate the usual syntax errors easily. There are certain errors that won’t be indicated by them because they are run time error. But still, there are highly useful. Some of the popular free validators that you can put into practice are PHP Code Checker, PHP Code Syntax Check and W3 Markup Validation Service.

Common Syntax Errors –
To fix the syntax error in WordPress, you have to be aware of the common syntax errors that might occur so that you can check them out first before deep inspection or ever hiring a web developer or debugger.
The basic error most people make is by inserting the new code in the middle on a function and not at the end of the file.

Most of the time inserting your new code that you have found on the internet at the end of the specified file will do the job unless it is specifically said that you have to insert it in a function.
When inserting within a function or loop, you have to make sure that the opening and closing braces are properly done. There is another common syntax error many people make. Check it out.

//Tons of mumble jumble PHP code that already exists in your PHP file is here
 //User would copy and paste the snippet they found on the web like this:

add_filter( 'login_headerurl', 'custom_loginlogo_url' );
function custom_loginlogo_url($url) {
return 'http://www.wpbeginner.com';
}

You cannot open one <?php tag within another <?php tag. This would lead to an error. Instead, you can do like this.

//Tons of mumble jumble PHP code that already exists in your PHP file is here
 //See how we properly closed the first open PHP tag

//Now we can open the PHP tag.

Sometimes, people forget to use <?php tag as well and place a piece of code out of it without starting a new one. Similarly, you cannot put a function inside another function. Syntax errors occur due to our negligence, and it is not a big deal to debug them. Spot the file, the area where the error is generating and observe minutely for mistakes.

 

It is true that when the clients see a syntax error their feel a sinking feeling in the heart. When you know that you have taken every effort to do everything in proper fashion then it is very discouraging to see such an error on the page. If you get an error yet the message is not clearly displayed then it may be because of WordPress error reporting is turned off. It is always advised that WordPress error bug is turned on at all times. These errors are shown when the PHP syntax rules are not followed properly. The beginners often get really worked up and if you happen to be in that category then here is an easy guide on how to Fix Syntax Error in WordPress for you to follow the next time such message shows up on your system.

What to do when the syntax error crops up?

The users can Fix Syntax Error in WordPress by following some easy steps. In this article, every step is taken to make it simple for them and hence a 2 step process is designed for fixing the error.

  • Find the code line which is the reason for the error.
  • Change the code while you are connected to the server.

The very first step is to find the page or the line where the error exists. This is recognizing the source of the problem. You will have to clearly find out which the file responsible for the issue is to start with and then progress to the line and the code in the file to reach the core of the problem. This sounds a little complicated right well it is in certain cases.

As a rule of thumb, the most common way to start this process is to find the recent plug-ins or themes which are added to the website. It is common sense that if the syntax error started appearing after this step was taken then you do not have to look any further.

If this is not the case with you then when you open the page the error message will show you the path which is the reason for the error. It not just shows you the file or the line but actually takes you to line where the code lies which is the reason for the error.

Fixing the error

Now when you have seen the error then you have to start editing the file so that WordPress website functions properly. The options which are available to you are either to remove the faulty code altogether or make changes to the best of your knowledge and create a code that will work properly. In most cases removing the code altogether is not the best advice given as when it is done the current problem might get fixed but it is very likely that something else will come up.

It will be very common that one will see syntax error while working on the websites and thus beginners cannot get worked up due to that. There are simple steps which will help them clear the whole issue.

How to add a Cache using Cache WordPress plugins and set them up

add cache WordPress plugin

In this article we will guide you through the best cache WordPress plugins and the ways to set them up easily in order to fasten up your WordPress powered website and use caching as one of the greatest functional improvements to have on your website.

One of the best things you can do for your WordPress authored website is to take care of its functional qualities and performing rate. On the whole, caching your website and making it work better and faster is one of the best optimizing ways that does not require extra endeavors.

If we try to delve into the meat of caching, we will discover that it is the process responsible for storing of the static version of what is generated in WordPress.

The principle is as follows. Caching creates the static versions or copies of your posts and pages, etc and served them to your visitors from the cache (also known as RAM or server’s hard disk or memory) whenever a request is made. And with those actively generated things, caching functionality dynamically boosts your WP website and prepares it to handle massively large amount of web traffic.

If we exert ourselves to recall all the benefits of using caching mechanisms, we’ll hardy be able to do it at once. The true beauty of exercising this method is that it comes with boundless benefits and advantages for your website or blog. First of all, it enhances the speed and operation of your site since static cache files load faster than the dynamic ones. Apart from that, caching your web content is a productive way to contribute to the performance also of your hosting server.

It is needless to mention that speedy and fast performing website get higher rankings on search engines and their inquiries. Additionally, the speed at which your digital profile responds to request is critically important for the web visitor’s experience, client retention and for a number of other reasons. All in all, the functionality of caching brought to your website is a never ending chain of benefits you can totally enjoy.

With this motivational picture of caching your website, let’s now pass on to the question of how to add a cache using cache plugins and set them up.

Basically, plugins are the best and the most user friendly tools which come to our mind when it comes to adding caching controls to the WordPress website. WordPress content management system grants you with a rich library of WordPress cache plugins for you to review and find the best mix and match for your site. In this relation, we have sorted out some of those plugins which have been tested by hundreds of users and as such are worth relying on.

1. WP Fastest Cache:

wp fastest cache

download

It is one of the actively discussed and frequently used ways to add a cache to your site while using cache plugins. User and developer optimized, easy to follow and understand, WP Fastest Cache takes the whole responsibility of storing your HTML files in a static format while using php and mysql when the page is rendered. It completely removes the complexity of adding the much needed caching controls to your site and activating it. Simply upload wp-fastest-cache to wp-content/plugins directory, go to the admin dashboard of your site and activate this plugin through Plugins menu, take care that permission of .htaccess file is 64 and enable the plugin from the option page.

As for the most practical features, this plugin provides you with, they are many, including the Mod_Rewrite method, deletion of all cache files after the publication of a post or page, cache timeout for certain pages. You can also delete cached files or minified css and js files from the option page, enable or disable cache functionality for mobiles or logged in web users, etc.

2. W3 Total Cache:

W3 Total Cache

download

W3 Total Cache is also one of the best cache plugins to add a cache to your WordPress based website and optimize its performance and speed in all the possible ways. Make your site’s operation fast and lightweight with this plugin which have been installed millions of times. Is custom built and well developed to meet the needs of your website when it comes to quick loading and response rate.
While proceeding with the installation and activation of W3 Total Cache plugin, we insist on deactivating and removing all the other cache plugins you might have chosen to use to fasten up your site. If you don’t take care of it, you may be faced with unpleasant issues in the nearest future.
Then land on your WP admin panel, Plugins, Add New, search and find W3 Total Cache, install and activate it. Since this plugin is feature rich and comes with tons of control, you might need a certain time to go through each of them and configure them accordingly.
First, you need to go to General Settings and enable page caching from here, as well as choose page cache method. We recommend you to use Disk: Enhanced method for better results.

The next step of the work is with Browser cache. For this you need to visit Performance, Browser Cache and add your configurations here. At this point, you can set Last-Modified header, expires header, cache control header, enable HTTP compression, disable cookies for static files and more.

And finally, if you website is using CDN provider, you need to turn to Content Delivery Network tab and determine your preferences here.

3. WP Super Cache:

wp super cache

download

Meet the next amazingly effective and highly optimized tool among WordPress cache plugins at your disposal.

Guaranteed to go hand in hand with any WordPress generated profile, site or blog, this product is also proficient in generating static HTML files and such making your site’s performance more enjoyable and quick.

The installation and activation process is just the same as in the case of the previous plugin via finding and activating it through your WP admin dashboard.

Research shows that around 47% expect that the page of any website should load in about 2 seconds and if it takes longer then they abandon the page. This 2-3 second window decides whether the traffic which has been directed towards the website after so many efforts actually gets converted or not. Now the first thing which comes to mind for quick upload is the reduction in the file size. A simple comparison shows that the minimum download which the visitors make today is about 2.2 MB which is due to the inclusion of videos, images, fonts etc. this was just 702 KB in 2010. The whole equation has changed and thus the role of the cache WordPress plugins becomes important.

If you are not sure what caching is here is a simple explanation, when one visits your page the information is requested from the host page. This includes PHP files, scripts, HTML, images, fonts etc. There is also the data like posts and pages which are accessed by the visitors. Now the process requires access to this data each time a request is made which means there is a huge wait period.

Now, unless an update has been made it is unlikely that any changes in the post would be made. This is where the work of the cache WordPress plugins comes into play. It creates a static version of the page on the devices so that the amount of download is reduced and the visitors do not have to wait longer. Since the transmission between the browser, database, and the web server is reduced the loading time is decreased.

Now the simple worry would be that what happens when new content is added. Does that mean that the visitors will not be able to access that due to the already downloaded versions of data? No, the cache plugins are designed in such a way that they empty the cache and then regenerate it with new content when there is a special need. This works as the plugins do not do not touch anything which is static but only works on something which has been changed on the page making the process fast and keeping all the required information intact.

Is it needed?

There is no doubt that cache plugin is a good decision for your website. Think about this without it the visitors on the website will download the web pages each time they visit your page. But the modern browsers and with the use of cache, the visitors who return to the page do not have to download everything again. The user takes the whole process ahead and takes away the need for many intermediate steps. Along with the main cache, there are many supporting server-side caching available which include object caching, page caching etc.

Choosing the cache plugin is not a difficult task once you have taken the decision of installing one. WordPress has easy installation and support feature so that there is no difficulty even at any later stage.

Ways to improve your WordPress website search engine presence

improve-your-WordPress-website-search-engine-presence

Getting a website online is the first step you can take to have an online presence. But there are billions of websites on the internet.

You are sure to be lost in the pack, and hence, you need to do something so that others can discover you and your visibility increases rapidly.

SEO or search engine optimization is the process by which you can get more exposure to the targeted audiences by getting a higher rank on search engine result pages.

It does not happen automatically, and there are ways to improve your WordPress website’ search engine presence.

Unless you improve your WordPress website search engine presence, you can never expect to be successful in the online world.

The ways are super easy, and you can do it yourself. Additionally, you can also hire an SEO expert to get a boost in PageRank.

Use Premium Themes

If you want to become a favorite of the search engines, you need to start using premium themes. These themes are fully optimized for search engines from all aspects.

Coding is done accordingly so that your website gets crawled easily and helps the crawlers of search engines to understand your best and rank better.

Premium themes have high SEO value and sure to land you on the first page of Google search in the near future with proper SEO works.

Moreover, they are compatible with mobile devices and different browsers for which you are going to get extra credit from SEO perspective.

Get Quality Backlinks

It is a known fact that the more backlinks you have on your website and web page, the better would be its ranking.

Getting quality backlinks manually is not that easily and hence, you should buy services from SEO experts who can provide your websites backlinks easily.

Head over to Fiverr or hire an SEO expert who can give quality backlinks with white hat SEO technique and help you reach the first page in a matter of few months.

Quality backlinks are the most important ingredients to improve your WordPress website’ search engine presence.

If you want manual backlinks, you have to start exchanging backlinks, write blog comments mentioning your URL and do guest posting to leave your website link towards the end of the article you would be writing for another website.

Through Keyword Research

Your web pages get ranked on the search engine result pages due to the proper usage of keywords.

The reason is that every search engine wants to show its users the most relevant article and hence, you have to do your research well to find those keywords that have high demand and write your article accordingly.

Generally, keyword research is done using Keyword Planner where you can write a topic, and the relevant keywords will appear.

You have to select those keywords that have less competition but high search count.

You need to divide all the keywords into the main keyword, secondary keyword, long-tail keyword and some semantically similar keywords.

Writing Quality Content According To keywords

Your prime focus should be writing quality content, but you have to make sure that your content is optimized for the search engines for better ranking else the entire writing is useless. Spread the keyword evenly throughout the article. Use the powerful keyword in the title, first paragraph, and meta description. Try to use most of the keywords in the heading tags.

On-Page SEO Plugins For Content And Images

You should install and activate on-page SEO so that you can be sure your content is super optimized for the search engine. Yoast SEO plugin is the most popular and make sure you receive green lights for your content’s readability and SEO-friendliness. Make sure you follow the points rigorously for improvement before publishing the post.

Apart from that, you need to optimize your images in turns of better tags, title, alt text and description.

Create a proper XML sitemap

Sitemaps help search engine crawlers to understand your site and give proper value to all the on-page, and off-page SEO works you are doing.

Make sure your sitemap is correct, and it is in XML format. You can install plugins to generate SEO sitemap.

Submit your sitemap to different search engines manually so that it starts crawling your website for ranking the pages.

Also, keep it in mind that your permalink must be SEO-friendly and contains keywords.

This is one of those ways to improve your WordPress website’ search engine presence that most people ignore.

Local Business Directory

Even though your website may not be a local business related website, you have to submit it in different popular business directory websites to get backlinks and increase your search increase present.

Make sure you have all the necessary pages done so that it helps the search engines to list you better.

This is one of the latest ways to improve your WordPress website’ search engine presence.

Increase Loading Speed and Better UI

Optimize the image size and install cache plugins to improve your loading speed.

Take a Google loading speed test, and if you fail, you can understand the points and improve those to increase your speed significantly.

Apart from that, design a better UI which is clean and modern.

The navigation must be intuitive so that the user experience is superb.

Embed Google Maps on the contact page. These are some of shuttle best ways to improve your WordPress website’ search engine presence.

Also, make sure your web host has CDN to boost your loading speed.

Social Media Integration

Social media is becoming one of the most important factors that are helping websites get a better rank.

The reason is that social media sites have high PageRank and backlinks from them for most of your web pages are going to boost your web page rank.

But the link juice flows only when your website is popular of social media channels. Therefore, take initiative to engage your followers by organizing contests and giveaways.

Integrate your social media profile with your website and install plugins for sharing and snippet display.

To improve your WordPress website’ search engine presence, social media platforms are useful.

These are certainly the best ways improve to your WordPress website’ search engine presence.

You can do them yourself, and you can hire professionals to help you out and get on the first page of search engine result pages.

Tips to find trending topics and keywords and use them for blogging

This article discusses about how to find trending topics and keywords and use them for blogging.

If you have set your mind and are serious about starting a successful and functional blog that will capture leads, increase user traffic and convert visitors to customers you need to know these tips to find trending topics and keywords and use them for blogging.

Keywords are the words and phrases that Internet users type into search box of a search engine, such as Google, to find what websites that match what are looking for.

Correspondingly, ranking systems use the keywords to understand the relevancy of your content and offer your website or blog to those who search for the keywords.

They are of high importance for any business website or blog as they help to attract and drive targeted traffic and audience to your business for free.

This is why we have singled out some tips to find trending topics and keywords and use them for blogging.

Keywords are the first thing that you should know & learn about when start to optimize your blog SEO.

In case the keywording is done in the right way, it will bring crazy traffic to your blog and help you push your online sales to much higher levels.

How to start:

Start with keyword research

Keyword research is the process of researching and choosing words and phrases users will likely search for (at any given search engine) that directly relate to your business, product or services.

Keyword research it is the most constructive and fundamental to almost everything you do online. Be it searching for information on Google, publishing posts or creating paid advertising, all your actions should be based on keywords.

The next thing that makes keyword research so important is that in case you use the wrong keywords for your blog, you will attract the wrong visitors to your website, and no one will buy.

Without optimising your blog and its content with the help of presisely researched and smartly chosen keywords and phrases, your blog will hardly be suggested by Google to the internet users when searched for those keywords.

For this purpose you can use WP Keyword Suggest

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With this plugin you will be able to take advantage of long tail keyword so you can learn more about your niche.
From the list of keywords suggested, you can put it directly in the title of your article or add it as a tag. It is very easy to use, from the same page to add item, it shows the widget in the left menu.

This plugin helps you generate ideas for your post.

For example, if you want to write a post about Keyword Research Tool”, these are tips that show you:

  • Keyword research tool
  • Free keyword research tools
  • Keyword research tool review
  • Google keyword research tools
  • Keyword research tool online
  • Keyword research SEO tool
  • Bing keyword research tool
  • Keyword research tools 2013
  • Keyword research tools list
  • Free online keyword research tool

You can also use WordPress Meta Keywords

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As originally described this plugin will make it possible to use tags as meta keywords. Under Pages you will find a new meta box called Keywords.

By activating the plugin will registrate a separate taxonomy which is independent from post tags.
Today’s search engines don’t use meta keywords as a criteria at all, but who knows for what they will be good in future 

Tagging is necessary to bring pages in relation and gives me the possibility to save your tags redundant in the database.

Features

  • Use post tags as meta keywords
  • Registrates own taxnomy for pages
  • No coding needed
  • Language support

For researching keywords here are some other online tools like Google Keyword Research tool and Wordtracker that can help get you started in researching keywords relevant to your business. These tools can be very useful for getting insights about how many users are searching for a given keyword and how much competition there is for the keyword online. This can also give you a realistic sense of what keywords you should be using on your website and how effective they will be in marketing your site online.

Keyword density and keyword placement

For understanding on how to explore tips to find trending topics and keywords and use them for blogging you should also take a deeper view into the question «Why are keywords important for SEO of your blog». A detailed keyword research and rightly chosen keywords are a way to your goal of capturing leads, increasing user traffic and converting visitors to customers, but only half way. Further, you need to understand and structure you content and keywords taking into consideration keyword density and following the rules of keyword placement.

Keyword density is the percentage of times a keyword or phrase appears on a web page compared to the total number of words on the page. In the context of search engine optimization , keyword density can be used to determine whether a web page is relevant to a specified keyword or keyword phrase.

Here are some more tips to find trending topics and keywords and use them for blogging.

Being trendy is a matter of being caring for your visitors, introducing them the latest and most interesting news for them.

Trendjacking, Newsjacking are some popular forms of online marketers and blogger to keep the readers interested resulting in returning visits.

Trend monitoring is important for any blogger. There may be trends within your industry that dictate product development.

#Hashtags

If you want to keep it simple, you could go to Twitter, Facebook, Instagram or any hashtag using social network of your choice, and just do a search for a relevant hashtag to the topic you want to write about.

Browse what people are sharing and see if there is anything that stands out as a topic you want to write about.

Google Trends is a great tool among the tips to find trending topics and keywords and use them for blogging.

It enables you to view search interest for keywords and topics over time.

Trends provides search demand data direct from Google.

You can view this data by keyword, location, topic and country. You can then decide if interest in the topic you want to write about is increasing, decreasing or has remained stable over time.

How to remove and troubleshoot all the WordPress common errors?

Troubleshoot WordPress common errors

Do you want to have a basic understanding of WordPress common errors which may appear in your way while you are dealing with this platform?

In this article we’ll shed light on the frequently appearing WordPress common errors and will offer troubleshooting procedures for removing them.

The digital technologies have managed to change media, personal and business relationships, customers and marketers.

As for the WordPress content management system, as a successful output of digital technologies, it’s a well developed and user friendly ecosystem with boundless opportunities.

While WordPress themes, templates and other products are relatively hassle and error free, they are still improved and updated from time to time to exclude major errors.

It means that setting up a digital venture is pretty simple and secure with WordPress and its templates.

However, no one is guaranteed against errors no matter what technical basis he uses for his website or blog.

Even while WordPress specialists are doing everything to reduce the possible errors to the minimum, WP users may still be faced with some errors and would like to find the respective troubleshooting processes.

So, let’s save your time and pass on to discussing the cases when WordPress common errors may occur and understand what can be undertaken in each case.

It will prevent you from panicing or feeling bewildered whenever such error is displayed on your screen.

Before proceeding with the enumeration of such errors and discussing each case separately, let us stress the importance of completely backing up your site before trying to fix it or making changes to it.

1. How to fix “404 not found” error.

404 is one of WordPress common errors stating that the page you are trying to browser cannot be found on a server. Sometimes your website users will get this error while trying to reach your posts.

Actually, the problem of this error lies in permalink settings and is connected with the loss of .htaccess file. In order to fix this problem, you need to go your WP Dashboard, Settings, Permalinks and click on Save changes without any additional intervention. In the majority of cases, this update will solve 404 error.

2. How to fix internal server error.

500 or internal server error is also among frequently appearing WordPress common errors that makes beginners get confused and afraid.

It indicates that something is not working properly on your server, but does not reveal or specify which part is generating this error. We have already touched upon this error and offered the ways to remove them /interval server error article link/.

3. How to fix error establishing a database connection.

As you can see, the error is itself interpretative and lets you know that the database connection is broken. Just like the above mentioned error, this one may also be caused by a number of different reasons. It can be connected with the recent changes to your database username and password, the database may be corrupted, or there can be a server problem.

If you have changed your database user credentials, you also need to change WP-config.php file. Check this file and see if everything in the file is correct:

define('DB_NAME', 'database-name');
define('DB_USER', 'database-username');
define('DB_PASSWORD', 'database-password');
define('DB_HOST', 'localhost');

Try to replace localhost with IP. Many people insist that this trick basically solves the issue.

The next point to pay attention to is to check whether you encounter the same error both in the front and back ends of your site.

If you receive another error message in your WP Admin, use the following code right before ‘That’s all, stop editing! Happy blogging’ line wp-config.php:

define('WP_ALLOW_REPAIR', true);

4. How to fix syntax error.

Another error among common WordPress errors that causes regular pain to thousands of WP users is syntax error. If you ever get an error like “Syntax error, unexpected…”, don’t panic. It’s an unexpected syntax error which needs to be troubleshot. In particular, it happens when you try to add code snippets into WP, but have missed something or the syntax of the code is incorrect.

Naturally, you will have to find even the tiny error you have made and correct the syntax. It can be a comma, curly bracket, quotation or some other symbol. Thus, for removing this error which makes your whole site inaccessible, you will need FTP client support. Connect FTP with your WP website and go to the file that needs to be fixed. Delete the code you have added last or edit it with the right syntax. Once you are done with removing or editing the code, save that file and upload it to your server again. Now check your website. It must be working properly.

5. How to fix the error called White Screen of Death.

If you are dealing with this error, you will not be noticed about any error message. Just a white blank screen will appear and nothing more on it. PHP or database errors can cause this white screen with no information.

One of the first attempts to rescue the situation is to increase PHP memory limit / 2nd part of How to fix 500 internal server error in WordPress/.

Sometimes it’s a specific plugin that generates White Screen of Death error. Hence, the next troubleshooting step to make is to disable all the newly added plugins, since the problem can appear because of one of the newly installed plugins that is making incompatibility issues. If this is not sufficient to solve the problem, try to enable all the plugins added to your site and reactivate them one by one.

In another case, it can be your WP theme that is causing this error, especially after you have just activated a WP theme or created a WP site. In this case, you need to go to Administration Screens and activate the default WP Twenty Sixteen theme.

If this path is inaccessible for you, try to move on with the help of FTP and g to wp-content/themes/ folder. Change the name of the folder with the name of the active theme.

Web design tools to consider for WordPress theme designers

tools WordPress theme designers
For WordPress theme designers, finding the perfect Web designing tools which is creative for the website might be a little challenging.

WordPress is the platform of latest and greatest web development technologies.

It isn’t an easy task to convert a modern design into a usable theme. Because of the advancement in technology, there are web designing tools to help designers quickly build the suitable team as per the requirement.

Here we have narrowed your search and mentioned the best Web design tools to consider for WordPress theme designers.

1. Vivaldi

vivaldi

Vivaldi is a freeware, cross-platform web browser developed by Vivaldi Technologies. With Vivaldi, you can customize the browser the way you want. One of the things that make Vivaldi unique is that it is built on modern web technologies. Vivaldi is a stellar web browser. Its blazing speed and ability to keep your fingers on the keyboard make it one of the most efficient browsers. It can be a wonderful tool to consider for WordPress theme designers.

2. Antetype

antetype

Antetype is the best and most productive tool to consider for WordPress theme designers. Antetype is specially made for designers. It saves a lot of time creating and optimizing high-fidelity detailed UI design prototypes. Antetype provides a library of devices and OS designs including iOS, Android and Windows to start with. It’s one of the most used tools in web designing.

3. UXPin

uxpin

It’s from one of the most productivity and innovation tools to consider for WordPress theme designers. It helps in collaborating and creating powerful UX without code. It’s not just limited to one thing. It also increases the developer’s productivity. Using UXPin is a really pleasant experience. With UXPin prototypes we can now support a fully agile process moving us to MVP much faster.

4. Wagtail

Wagtail is a free and open source Content Management System (CMS). It is popular amongst CMSes using the Django framework. It’s from one of the most wonderful tools to consider for WordPress theme designers. It focuses on developer friendliness. It offers a fast attractive interface for editors where content can be created and structured intuitively.

5. Mobirise

The Mobirise website is clean and simple, for the most part. It’s a very inviting piece of software. It features drag and drop functionality and allows editing and publishing the content. It’s one of the simplest tools to consider for WordPress theme designers. Mobirise isn’t as richly featured like other web designing tools. It’s more accessible for people who are new to building Web content.

6. Avocode

Avocode is a program which gives you a set of tools which enable you to create sites in the way you personally prefer. Avocode aims to bridge the gap between the design and coding stages of web development. Avocode supports more design formats including Sketch. Its cross-platform, you can work with any design format on any operating system you want. Most of the designers spend more time making specifications than actually designing, Avocode saves time for designers too. Therefore its best tool to consider for WordPress theme designers.

7. Sketch

Sketch is a proprietary vector graphics editor for Apple’s macOS, developed by the Dutch company Bohemian Coding. It has gained a massive following since it launched in 2009. It’s one of the popular tools to consider for WordPress theme designers. Sketch gives you the power, flexibility and speed. Its easy-to-use, built for modern graphic designers. Sketch’s fully vector-based workflow makes it easy to create beautiful, high-quality artwork from start to finish.

8. Form

Form is a perfect blend of design and code. It can be an amazing tool to consider for WordPress theme designers. It produces designs that are closer to what you get in production. A form tool turns one or more diameters while feeding into the work. The form tool can be used as a single operation.

9. Macaw

It’s the wonderful web design tool of the future. Macaw is a commercial WYSIWYG editor used for web development created by Macaw, LLC. Macaw provides the same flexibility as your favorite image editor but also writes semantic HTML and remarkably succinct CSS. If you are looking for more than it’s the perfect tool to consider for WordPress theme designers. It Set breakpoints and optimize your site for all devices. It applies a style to multiple elements and modifies it in one location. It can broadcast your design to any device on the network. This could be the beginning of the end of coding. Hence it will be most efficient tool to consider for WordPress theme designers.

10. Web flow

Web flow is a web app that allows you to design production-ready websites without coding. This app takes code-free design to the next level. Therefore it’s a perfect tool to consider for WordPress theme designers. Web flow makes you think about the code, without having to worry about it.

These Web designing tools will allow you to create websites that are innovative with the modern approach and impressive, as well as engaging for users. If you are looking forward to simplifying the task of designing websites, you should definitely look forward to using these tools.

Not just that, here are some must-have tools to consider for WordPress theme designers. These will help you to design your web in the most effective way.

Backbone: Every website builds on HTML and CSS. HTML is a standard markup language defines the layout of the web page and CSS defines the visual look and formatting of the various elements.
Editor: Designing websites includes some coding or scripting. Notepad++ is definitely the most amazing choice for easy coding.

Frameworks: Must have for easy front-end web development.

These are the best tools to consider for WordPress theme designers.

They can make use of these tools to come up with the best and most innovative WordPress theme design. WordPress also offers great customization capabilities and as a result of this, you can personalize your web designs.

All these tools are handy, easy to use and user-friendly. These tools not only make the web designing easy but also designers creative and innovative in no time.

How to start your business using WordPress as a CMS?

start your business using WordPress

How one can start your business using WordPress is explained in this article.

In this tech era, having an online presence of your business is necessary.

Whether you are a passionate blogger or an entrepreneur you can’t get in touch with your followers without having a professional website.

Today, making a website is no more a big deal, but selecting the most effective CMS (Content Management System) definitely is.

So start your business using WordPress and give it a boost start.

WordPress is one the biggest online website creation tool available today. It is an open source platform and easily accessible by anyone.

This is the reason it has become the most popular CMS all across the world. It doesn’t matter if you are running an e-commerce business or a small creative blog or anything. WordPress has so much to offer.

The most important thing about it is that you need not be a tech geek to start working with WordPress, only it requires a little knowledge of PHP and additionally, you should be aware of modern ideas floating in the market.

We will discuss some incredible reasons that will surely convince you to start your business using WordPress as a CMS.

Before we move ahead let’s discuss an important point. Everyone has a question which always arises in their minds that how to start your business using WordPress as a CMS? Don’t worry; we will give you the answer.

WordPress is a handy tool for startups and small businesses looking to quickly launch new media products. There’s an array of available themes and plugins that help startups get up to speed with prototyping and customer development techniques.

So the first step in the direction of getting start your business using WordPress is to select an attractive and powerful theme that will compel the audience to follow you.

Once you will get a huge traffic on your website, now comes the turn to communicate with the intended audience and get feedback from them.

Customer feedback will be very helpful in developing and testing rapid business models. Also with the help of this, the company will be able to advance in its’ search for a repeatable business model and reduce risk in the new-product introduction.

In the creation of such rapid prototypes, the Minimum Viable Product (MVP) idea is a key point. Nevertheless, an open source platform such as WordPress is a key enabler to the Lean Startup.

Let’s move further and discuss some more key points which will clear your view about ‘how to start your business using WordPress’.

No Cost to Start

Yes, it is true. You need not spend a single penny to start your business using WordPress. That means the only thing you should be aware of before using the site is the registration process.

All you need to do is set-up your WordPress account by providing necessary details to get started. Once you are registered with WordPress, you can easily start doing your work.

User Friendly

Unlike other platforms, you don’t need to hire a professional to manage WordPress. Operating WordPress is as easy as peddling a bicycle.

It clarifies that even if you can’t afford to hire an experienced developer to perform crucial development tasks, WordPress is the most suitable option.

It contains lots of predefined templates and plugins which are freely available and easy to use without having any prior knowledge of website development. Also if you are running an online business you need to analyze and track results on regular basis.

Well, if you are using WordPress, then you don’t need to worry about it because WordPress allows users to install almost all types of WordPress supported plugins from the repository without paying a single dollar.

Unlimited Post Scheduling

Scheduling posts on WordPress is an easy task. You can schedule posts for weeks and even for months. This is where WordPress stands out of the competition. Once you start your business using WordPress, scheduling multiple posts at the same time will be no more difficult. It means no matter what type of online business you own, reaching out to the intended audience will be easy with the help of WordPress.

Data Security

While working online on any of the platforms, we are concerned after about the data security of our portal. But when you are working with WordPress, you need not worry about data theft, piracy or any kind of cyber-attack.

WordPress is a way better and protected platform against hackers. It follows a simple and powerful coding structure that assures complete security against deadly malware. We are pretty sure that you don’t want to lose all your precious content, credentials and the goodwill you have earned so far.

Therefore, we would suggest you make WordPress a central hub for managing all your online activities.

Ease of Customization

Customization is most important part while thinking of to start your business using WordPress. With the availability of unlimited WordPress templates and plugins, website customization has gained a new face.

You can entertain your audience in the best way possible by using easy-to-install plugins. With the pool of themes, it becomes easy to start your business with WordPress because you can choose any theme available from the pool of themes which ensemble your website and supplies your needs. Furthermore, you can also improve user experience by applying new and trendy templates from WordPress repository.

This way, attracting a visitor and converting him to a potential customer will be an easy journey. Remember, internet surfers always want to see something interesting and fascinating in a website. It can only be possible if you are customizing your site according to the needs and requirements of your prospects.

And, it is where WordPress takes a lead. So start developing your business today and be a developer of your own dreams.

Concluding with the fact that WordPress has got everything you need as a website owner that too with an easy to use approach. Moreover, it also offers marvelous services and opportunities that can transform your website into a money making the machine. So, what are you waiting for? Go and set-up your WordPress account right now for unbelievable exposure and benefits. Start your business today.

5 Effective Ways To Improve WordPress For User Experience

WordPress is a powerful CMS that helps you to reach your business goal very soon. Basic WordPress platform is not sufficient to make your website successful to performance, user experience, and security. User Experience plays a major role in online marketing, so you can follow the best ways to improve your WordPress for better user experience. This article shares you five simple ways to improving WordPress to Enhance UX.

1.Make Your website Design simple and clean

The inappropriate web designing experts are frequently focused on developing something which is pretty apart from functional. It is essential to know that the intriguing and unique designs can win awards. The users always expect to find some elements in particular places. If the website fails to have the elements in correct position, the users get frustrated and confused. After that, they also leave from your website. If you want to avoid the unwanted hassles, you can avoid using the layout of the standard blog. Instead, you can do more with a standard layout for making it striking. Example: Think Traffic

A Web Developer is a professional who creates an excellent design with beautiful typography and bold colors. Additionally, they make your website look simple and clean, yet beautiful and striking. It represents a perfect balance between function and form. It is precisely what business owners are seeking for improving WordPress to Increase User Experience.

2.Customize the navigation menus

The website of your business is a basic representation of the business brand. If you want to get better interaction from the users, you need to include some unique things in your site. Customization is a process that expresses your dedication with your business website. The WordPress platform brings you endless options to reach the goal. You can also customize the navigation menus present in your WordPress platform for creating any new page.

With WordPress platform, you can fully focus on the navigation process first before worrying about your content. It is highly essential to ensure that the structure of your website is intuitive. After that, you can carefully focus on words.
Example: From the layout of your website to the plugins, one can customize simply about all things with the WordPress Website.

3.Give Posts a Place for starting
If the business website has a post which goes enormously viral, the business owners are possible to discover the homepage of the site is by far a highly visited website page. Thus, you can increase user experience radically by providing new visitors an excellent chance in forms of showing how your business website can benefit visitors.

4.Engage users by using VR
If you do not know the best way to use virtual reality technology in your marketing strategies, you can read this passage carefully. The web design process is a right choice for using this technology. With VR, the users can definitely spend more time on your business website and find what your business has to provide.

Most importantly, VR is simple to integrate, particular if your utilize WordPress. Rather than opening your business website next to many other tabs, the users will bring you their complete attention. It is your chance to easily engage them as well as receive their contact information. The highly innovative business platforms will use VR as a method to turn leads as never before.

WordPress is ideal for two types of business including the business which try to engage the users with unique features, and the business which simply wants a flexible platform for designing their business website and include their content. WordPress Developer is an expert who guides you to increase the user experience.

5.Add content apt to your business website
It is smart to add content while it is suitable for you and keep your blog post to inform and engage your users. Currently, blog posts are the effective tools for marketing online. Along with this, you can use blogs to keep the website fresh. The valuable content in your blogs has some specialized features to make your website look better.

Blogs are not only sharing the information but also effective in a context of SEO. They express that your business website is a fantastic source of recent, good material, and active. Keeping your blog post with your WordPress platform is simple, so you can utilize this way to boost the user experience.

Conclusion:
There are numerous reasons to improve WordPress platform to improve the user experience. One reason is making WordPress platform simple to use for less tech ability users. Many ways are available to improve the WordPress for user experience. The above guide shares you 5 effective ways which are enough to completely improve the user experience of your customers.
Do you look for simple ways to improve WordPress Website for better user experience?
You can use these best 5 effective ways to increase the client’s user experience.

About the Author:
Lauren McLaren was born and raised in Australia. She is working as blogger and professional Digital Marketer for Digital Muscle- An Affordable SEO Service provider in Australia. She’s hardworking, competent and trustworthy. Her role within the company is to manage team of SEO Experts. In her spare time, she loves to read, cook and watch movies.

How to add a shortcode in a WordPress website?

how to add shortcode in WordPress

It is very important to know how to add a shortcode in WordPress so that your content can be made easily and it can have multiple features to appear attractive to the readers.

One of the most underestimated features of WordPress is its shortcode. In the praise of user-friendliness and plugins, the value of shortcodes remains underappreciated.

It is these shortcodes that make WordPress user-friendly like no other platform.

What Is A Shortcode and Its Usefulness?

A shortcode in WordPress is a tag that you can place in posts, pages, and even widgets to show different functions associated with like. It is like calling a function by its name to execute the code in its body. It is the same way as embedding an image in your post. Shortcodes are represented by square brackets [shortcodename] and you have to place the in the spot where you want them to appear. As a back-end user, you will not be able to see how the shortcode is showing its part unless you go for a preview.

If you know a little bit of PHP coding, you can create your custom shortcodes and use them on all your posts to get the desired feature. For example, you can create a shortcode to embed tweets in your post with awesome graphical design to attract attention. Another popular example is that you want to place AdSense Ad segment in your posts, you have to copy the code all the time and then paste it. Instead, you can create a shortcode and use it to represent the code for the ad segment.

An example of how useful a shortcode is can be derived from Meta Slider. It is basically a plugin but it comes with its own shortcode that lets you add a slider to your posts or pages. Just imagine the kind of code you would have to write to show slider in a post.

Similarly, WP Google Maps comes with shortcodes to embed maps in your posts. With shortcodes, you can embed almost anything with a single word.

shortcode WordPress

How To Add A Shortcode In WordPress?

It is very simple to add a shortcode in WordPress and this is where WordPress scores over others at least for the developers.

Step 1 – Add A Shortcode In WordPress

You need to go to Appearance for the Dashboard and click on Editor. Find the file functions.php and edit it. Go to its end and add the code you want to like the following.

function get_adsense($atts) {
return '

';
}

Remember, the function/method name can be anything and the code is up to you to achieve your desired feature.

Step 2 – Displaying The Created Shortcode
Unless you display the created functional code, it would not work or show anything. Therefore, add the following line to the next line where the previous code ended.

add_shortcode('ShowMeAd', 'get_adsense');

If you take a look at the function, you will see there are two parameters. Note that the first parameter is actually the label of the shortcode that you will be using. Some people your by calling the method by its name but that won’t work. You can only call the shortcode by the first parameter to set in this code. Here the label ‘ShowMeAd’ is the shortcode [ShowMeAd] that you should be using in the posts or pages or even widgets. The second parameter is the name of the function you created.

How To Hide A Shortcode?

Sometimes, you may have a broken shortcode or a shortcode that you do not want to see momentarily. In such cases, you can hide the shortcode from displaying any output. It helps immensely for developers to debug a code. Add the following code in functions.php.

add_shortcode( 'shortcodetag', '__return_false' );

Some Essential Tips To Add A Shortcode In WordPress and Using It –

Shortcodes are like plugins, they should be less but useful. You cannot go on to use shortcodes all the time in all your posts. Most of the free themes come with a few basic shortcodes and while premium themes have hundreds of them. There are certain places where direct code would be helpful than a shortcode or at times, plugins can come handier than a shortcode.

When Not To Add A Shortcode –

If you are thinking of using a feature on all your posts such as having a vote form at the end of every post, you should either use a plugin and better yet, a direct code in core PHP files. This would ensure faster processing and less of manual work by not adding a shortcode all the time.

Plugins Over Shortcode –

As most of the themes have their exclusive shortcodes, you may be tempted to use them excessively to make your post attractive and unique. But in the case of changing the theme in future, the shortcodes are unlikely to be available in the new theme and your posts will get disrupted. Hence, it is better to create a plugin yourself with the code of the shortcodes and use them so that installing new theme won’t affect the post.

You can find the code of shortcodes in the functions.php file of your theme. You just need to copy the code and create plugins with the same.

But do not fill your post with too many shortcodes that are time-consuming to execute. For examples, if you make a post with too many video and slider embeds and other visual features, the post will take a lot of time to load. But the same cannot be said in the case of pages. In web pages, you need to have multiple features which could only be achieved with shortcodes. But try to use as minimum as you can and try to follow a specific layout. By following a specific layout, you can hard code it so that the codes get executed automatically without function calling feature in between the execution which is the case when we use a shortcode.

Even when you are not an expert in creating shortcodes, you can follow different tutorials and mix different codes to come up with personalized and customized shortcode for mind-blowing features in your posts.

WordPress Web Design Trends You Should Look for in 2018

When it comes to web development especially for startups or non techy users, WordPress content management system is a king. Moreover, it is constantly evolving and changing environment in an effort to keep your WordPress based sites’ performance exclusively well and secure, visually pleasing and productive in terms of recorded results. With this in mind, we are going to share the list of WordPress web design trends for 2018 you’d better follow in order to craft your profiles easily as well as keep them to date and consistent with the broadband Internet based community.

With a huge team of experts, developers and designers working behind this community, there are always new web design and coding trends exercised and propagated for you to follow. This is done for ensuring you receive maximum from WordPress tools and templates, plugins and add ons as well as guaranteeing the flawless operation of your own website or blog with the modern dynamic virtual reality and its requirements.

Well, the best thing here is that you are already familiar with the majority of WordPress web design trends for 2018 and will be able to integrate them into your virtual presence easily. However, they are modified and improved to this or that extent to ideally match the current digital and SEO algorithms as well as comply with today’s Internet users’ preferences.

Now, let’s see which some of the most popular WordPress web design trends for 2018 are that will definitely inspire you.

1. Mobile First Web Design Approach
While cross mobile and browser compatible web coding were trendy during the previous year, mobile first approach to building websites and blogs should be relevant in 2018. The reason for this is the statistics showing that mobile Internet consumption has already beaten the desktop usage and hence taking care of the majority of web users with mobile first approach should be considered first and foremost.

This web design is becoming more important with the intention of Google to launch its new mobile first index during 2018. It’s an algorithm of site and blog ranking on the basis of the requests and interests of mobile users. As you can see, it’s high time to guarantee your website at least has its accurate and legible mobile version along with the desktop one.

2. Effective Colors and Color Combinations
Another important aspect to keep your eye on in the range of WordPress web design trends for 2018 has to do with the overall color based appearance of your site.

Color, of course, is an important source of emotion. Colors can set the right tone of your site and convey the necessary emotions to visitors, excite and encourage them, stimulate actions and more.

Thus, you can choose a template sharing eye catchy colors or enabling you to play with them from the theme’s admin panel. Here are some useful examples of how the right chosen color palette of the theme can do wonders for your site’s visual influence on your audience. (I think we can add the images of some themes like)

Adventure:
Disco Dancer:
The Art:

3. E commerce Functionality
Since the majority websites are pursuing profit with different kind of commercial and trading activities, e commerce is becoming something inevitable to be included in your web design and structure. Having a commercial ready platform to make it surprisingly easy for you to pair with different commercial ecosystems and environments, plugins and extensions is a principle you should follow in 2018.

As far as this web design trend is concerned, your e commerce based requirements catering to mobile shopping, subscription based services or personalized purchases can be satisfied by shopping friendly WordPress themes authored by SKT Themes (some of SKT Themes to be included).

4. Video Headers and Backgrounds
It’s not hard to guess that video will prevail in the virtual reality in 2018 as well. While the insertion of video materials into websites is not a new phenomenon, it is one of the WordPress web design trends for 2018 that is going to dominate over the majority of sites and other digital presentations.

Fortunately, there are dozens of easy to use and customize video header, video slider and video background WordPress plugins you can turn to if your default template lacks those functionalities.

5. Micro Interactions
Small details, buttons and animation touches are highly contributing to the flawless user experience and should never be neglected. Basically these are what web based world representatives call micro interactions. These are something easy to omit, but their absence is exactly what will diminish the liveliness of your site.

These micro interactions in the form of animated icons, progress bars, buttons and more are responsible for keeping your site interactive while enabling your website users express their emotions and feelings or interact with each other on live mode.

6. Minimalism Combined with Special “Fashion” Effects.
Glitch, morphing, geometry, animation, explosion of colors, minimalism all at one place… Seems intriguing, right?
Roughly speaking, minimalism is not a trend. It’s a simple rule in web design to follow. Less is more, but you can achieve even more with making a mixture of clutter free minimalistic web design and expressive web touches here and there to stress the important parts and content of your niche specific site.

7. Bonus! Content was and is the kingWordPress web design trends for 2018
Well, there is little to be surprised at now since websites are mainly built upon the same basis and generate the same functionality with specific differences, various levels of optimization, SMO integration and more. And this is where content becomes something you cannot economize on.

High quality and unique content with pixel perfect imagery complementing it is one of the most important assets of your digital presence. Therefore, whatever your preferences in choosing WordPress web design trends for 2018 are, be sure they are supported by exclusively well written and processed content.

Sliding Door WordPress Themes for installation services & manufacturers

If you are specialized in processing and manufacturing sliding door and door fittings solutions and want to take them online in order to enhance your business reputation and client loyalty, these sliding door WordPress themes unite unique design and a useful pack of features to make your plans succeed. Showcase any kind of sliding door and cabinet door manufacturing and installation, carpenter and builder, woodwork and woodcraft businesses, furniture and closet architects, screen door and window service provision websites with any of these sliding door WordPress themes and you will never regret it.

Automatic sliding door, swing door, manual ICU installations and capitol door services have gained popularity recently as a modern construction and design solutions to finalize the look and functionality of this or that project, structure, locality, office or residential place.

Whether you are a private sliding door installer and want to achieve more in the digital space while spending less on your profile or represent a company of well trained and certified specialists, designers and handymen the presentation of which is a must, our sliding door WordPress themes are one fits all solution for your personal or corporate business needs.

In addition to this niche specific business, other branches and working directions in building and construction, renovation and repair industry can also be successfully showcased with any of these sliding door WordPress themes and find a warm welcome by the client’s side.

They are all exclusively well worked out and modernly coded for you to avoid any kind of present and future problems as well as to enjoy your position as a website admin who does not need any aid of professional WordPress experts to take care of his website.

1. Real Estate:

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One of the best wood and carpenter, flooring and sliding door WordPress themes that is well invested in terms of features and controllable components, durable coding and contemporary styling is called Real Estate.

Seamless integration of pre enabled controls and ingredients, modern design touches and CSS3 animations, responsive coding and cross mobile compatibility and yet much more can be found in the theme and form a ground base to call it a pro quality website building ecosystem.

Easy maintenance and customization are also the essential part of the theme making it effortlessly simple for you to jump to the backpart of the theme and add your own preferences to the default template with shortcodes, color and font management, page layout controls and widget friendly area management.

2. Solar Energy:

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Solar Energy is one of the latest products authored by SKT Themes and intended to meet the needs of industrial market and all its manifestations, from solar and renewable energy to solar water heating, architectural design services, 3D interior design, installation, cleaning and maintenance services and more.

Several homepage sections are already added and ready to be showcased with your specific content and details. However, you can choose to have as many as 20 different sections to make your valuable content and service listings more accurately deployed and easy to notice.

POT file is at the core of the theme preparing your site for translation once it is supported by any multilingual plugin. Other plugins among them commercial and SEO, SMO and contact form, shortcodes and page builder ones are all wonderfully compatible with Solar Energy.

3. Furniture Pro:
furniture WordPress theme

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From engineering and wood related to furniture and interior design, flooring and roofing, sliding and security revolving doors services presentation, Furniture Pro is checked for its sustainability and excellent performance on every single occasion of website support.

It’s a complete solution for all those businesses which want to establish a strong and trusted online exposure of whatever they are engaged in and are doing it at the highest level. Hence, you can feel the true power of Furniture Pro when it comes to displaying your products and services lists, installation and maintenance guidance, brochures and manuals, descriptions and images. Whatever the nature or type of your content, you are going to find dozens of theme manageable sections and areas, widget friendly parts and blog section to host it all.

4. SKT Stone:

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SKT Stone is the next professionally crafted and strongly styled industrial and service provision template you can find and purchase from the library of sliding door WordPress themes and use it as per your business needs and objectives.

Of course, with professionalism, comes flexibility and user centric working principle, and that is what SKT Stone is all about. With the convenience of the end user of your website being the main concern of the theme’s authors, it resulted to be mobile and portable devices optimized, sleek in navigation and quick in response time to meet and surpass your web desktop and mobile user’s expectations.

5. WoodCraft:
furniture store WordPress theme

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WoodCraft takes a serious stance in the whole process of your site’s establishment and further maintenance while keeping everything under control and providing you with ready to go functional platform.

Once the theme is installed and activated with the combination of several clicks, you are invited to the admin panel of it to check all the features and operational capacity WoodCraft grants you with. Among them are pre installed layouts and pre added shortcodes, color picker functionality for stressing out the color charm of your site, homepage slider for making the best images of your portfolio more effective and attention grabbing.

6. Welder:
welding WordPress theme

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Welder is one of the beneficial options to keep your construction or building, welding or sliding door business on steadfast footing by continuously establishing relationships with your clients and customers
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This responsive and mobile version armed, translation and SEO ready template is exactly the way to achieve that strong bond with your audience while making sure you are showcasing a perfectly tailored and easy to use website.

SMO integration of the theme is also perfectly done along with plugin compatibility to enable more social media functions like sharing so that your business will receive more attention and interest from social media users.

Why WordPress is still the best blogging platform for your blog

WordPress still best blogging platform

Reasons why WordPress is still the best blogging platform for your blog are stated and explained in this article.

Blogging has become a profession for many people. It is at the peak of its performance when it comes to success and money generation.

So many bloggers are earning better money than they would have from any professional job. WordPress is still the best blogging platform for your blog.

At the very inception, Google BlogSpot had the maximum market share, but since the rise of WordPress, every other platform became stale.

Even Yahoo tried to give a fight with Tumblr, but it was in vain. Today, we are going to look at why WordPress is still the best blogging platform for your blog even after so many years.

Exponential Increase of Quality Themes

WordPress is known for its themes as none of the other blogging platforms can provide so many quality themes. Since its inception, the number of quality themes is increasing.

There are different types of blogging themes already present according to the categories of blogs.

For example, there are hundreds of themes for health blogs, fashion blogs, tech blogs and anything you can think of.

Most of these free themes have stunning design and robust functionalities. Apart from that, premium themes are extremely popular, and you can seamlessly change your theme from free to premium.

It is these high-quality themes that make WordPress the first choice for blogging.

Plugins Just Got Better Than Best

The reason why WordPress is still the best blogging platform for your blog is because of its plugins supply. Apart from themes, plugins drive people to WordPress for creating blogs and business websites. More and more useful plugins are getting added to catch with the current trend of the online world.

At present, all the different types of advanced plugins are present that will take your blog to the next level. With so many facilities for free, no wonders why people choose WordPress.

Customize the Way You Like It

One of the biggest reasons why WordPress is still the best blogging platform for your blog is because of its user-friendliness and developer-friendliness. You need no technical knowledge to edit and design your website the way you want.

You can change the layout of your post types, add widgets that are best for blogging and have a forum and what not. It is this easiness to change the design and make live customization with advanced page builders and customizers that make people like it more. From time to time, you have to add new features as your blog grow and you cannot hire developers all the time. You can do it yourself by watching a few tutorial videos.

Visibility of Search Engine

For every website to succeed, it has to get a high search engine ranking. People spent thousands and thousands of dollars hiring SEO experts and optimizing their site for better ranking. But a website in WordPress itself has good SEO value.

If you choose to use premium themes, your chances are high that you could land on the first page itself. Apart from that, all the SEO plugins twill skyrocket your PageRank, and you can do on-page SEO all by yourself. This is one of the reasons why WordPress is still the best blogging platform for your blog.

Making Money Online

Everyone makes a blog to earn money, and there is no dual view in that. With other platforms, monetization is as hard as it can get.

You cannot place the ad segments in your desired positions to get more clicks. Your AdSense can get canceled when you use other third-party affiliation links alongside and the problems are endless. But in WordPress, you can do anything and everything effortlessly.

You can place them anywhere; you can cloak the affiliation links for making them undetectable by search engine crawlers and your chances of generation money increase in multiple folds. Most of the professional bloggers consider it to be the most important point as to why WordPress is still the best blogging platform for your blog.

Social Media Support

Social media platforms are what making the blog go viral and therefore, it is important for your blogging platform to provide you all the support for social media integration. This is another spot where WordPress is way ahead.

It is a known fact that WordPress has the best set of plugins for social media sharing and profile integration.

Visitors on your website can see your activities on the social media platforms. They can seamlessly like, share and follow you and your followers’ number will increase exponentially.

Analytics Are Equally Important

There is no better platform to get the analytics about your website than WordPress. It has advanced tools to show detailed analytics to let you understand your audiences better. Accordingly, you can deliver better content, place your ad segments in better places and get better conversions.

As a matter of fact, you can also set better campaigns and target audiences so that your post get maximum views and become viral in short period of time.

Security Is the Priority

There are so many hacks going on in the online world. As soon as your blog becomes viral, you are likely to get the attention of the hackers.

WordPress is so secured, and they upgrade themselves all the time to prevent hackers from hacking your website. Any malicious attempt will be notified immediately, and prompt action will be taken.

There are so many advanced plugins available that you can install to protect yourself further. You can also have a backup of your website or regular basis automatically so that a complete breakdown does not affect you hugely.

Strong security measures are one of the reasons why WordPress is still the best blogging platform for your blog.

There is no doubt that WordPress is still the best blogging platform for your blog.

So without thinking twice, buy a hosting plan to host your WordPress blog from a popular web host.

Choose the theme, design your blog, install the plugins and widgets and get started immediately.

Corporate Blog WordPress Themes for corporate blog sites

With every passing year, blogging is increasingly becoming popular, and lots of blogs are coming up every day. But only a few could make the right impression and stay as a leader. There are various types of blogs, and the most profitable one is the corporate blog. There are some of the best corporate blog WordPress themes listed below. These corporate blog WordPress themes have amazing design and robust features.

1. SKT Magazine Pro:
magazine WordPress theme

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You can use this theme to design awesome corporate blog. It has all the ingredients and designing components to make your blog successfully from all aspects. You can select from different blog layouts and use hundreds of shortcodes, fonts, and formats to represent content in a better visual mode that everyone will like a lot. It has all the ready-made necessary pages like member area, forum, about us, services, contact and featured posts to publish your blog instantly. SEO and SMO are taken care of, and there are beautiful social share options to make your posts go viral and increase engagement.

2. SKT Newspaper Pro:
newspaper WordPress theme

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This is one of those tailor-made corporate blog WordPress themes where the developer has to do minimum work. It offers different types of page layouts and sections for making the posts and the overall blog stunning to look at. There are hundreds of fonts, icons, and shortcodes to post the content beautifully and engage the reader by increasing interaction. Moreover, there are some awesome slider options as well as background changing options.

3. SKT SEO:
SEO WordPress theme

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This is one of the best corporate blog WordPress themes for any type of business website. You can use the SEO and SMO plugins to write search engine optimized content and rank well for every post. Since the theme has highest SEO value, it will let you outshine your competitors on search engines and drive massive organic traffic towards your posts and eventually to your products. The design of the theme is awesome, and it is flat for faster loading speed and better visibility of any device.

4. Shudh Pro:
minimal WordPress theme

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This is one of the most creative corporate blog WordPress themes. You can write various types of blogs as it has different blog layouts and drive unlimited traffic. It is fully responsive and compatible with all browsers. There are options for changing colors, fonts, icons, and overall design easily. It is translation ready and has multilingual support. You can use your blog to your advantage to list various products and services and showcase your portfolio.

5. Black and White:
black and white WordPress theme

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It has all the ingredients to become the most appealing corporate blog. The color combination has been kept similar to give it a professional look. It has most of the most demanded and creative blog layouts that visitors are going to like instantly. You can integrate maps, videos, and slides behind the different sections on the homepage. It is very SEO an SMO friendly, and it will give you the opportunity to drive fresh organic traffic, and you can treat them as leads to redirect them to your products and services. It is compatible with cache plugins and has multiple templates for different types of pages.

6. Charm:
WordPress blog theme

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Charm is one of the best corporate blog WordPress themes. It is fully responsive and works beautifully on all devices irrespective of resolution or size. It is clean and modern in design, and the corporate color combination is used. The layouts are editable, and your components can be added to page layout. Different header and footer images can be embedded on each page and make them noticeable easily. The blog section is creatively designed, and all the necessary pages are present. It supports all the standard plugins to increase functionality and features as per requirement.

7. SKT Dual:
marketing WordPress theme

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This is one of the innovative corporate blog WordPress themes that can set you apart from others. It provides so many options for slider and gallery which are highly important for varsity websites. You can change color, insert logo and favicon, make changes in background sections, and use shortcodes to add graphical effects to your contents. Students can also pay fees through the site, and there are beautiful templates for inner pages to showcase your course and other necessary details.

8. Shudh Pro:
minimal WordPress theme

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Corporate blog WordPress themes need to have fast loading speed, amazing professional design, and easy navigation option. All these are exactly delivered by this theme, and it has an amazing menu option to list latest posts systematically. It comes with translation support, cross-browser support, and it is SEO friendly which will get you massive organic traffic if you happen to write optimized posts. There are multiple social media plugins available which are compatible with the theme.

9. Exceptiona:
accounting WordPress theme

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This is one of the simple corporate blog WordPress themes with multiple features to make it look stunning. There are a 5-level drop down menu, awesome page and blog layout, stunning page templates for inner pages. It comes with live customizer and page builder for creating anything you want. It is mobile friendly and has cross-browser compatibility. Call to action options will come very handy and the association can show the membership fees in case you want to sell some online services. There are multiple shortcodes present for better representation and embedding of items.

10. Design Agency Pro:
design agency WordPress theme

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Design agency pro is a creative WordPress theme based on the current trend of designing. It is flat and responsive. There are multiple page templates, designing boxes and blocks available. Apart from that, it comes with unlimited icons, fonts, and shortcodes for beautification. It has some pre-installed color combination to suit your brand color, and you can include premium quality user elements for increasing interaction and engagement like never before. It is perfect for business related to designing like an interior designer, office designer, construction works on innovative themes that startups prefer.

Almost every corporate site has a corporate blog now. Nothing would look better than the above-listed corporate blog WordPress themes. The visitors will like it as it creates a professional aura and you can represent your informative articles in the best possible way.

4 SEO Mistakes to Avoid in WordPress websites

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Many people buy the notion that WordPress is perfectly set for SEO.

We might be ardent fans of WordPress but it is a fact that this software needs a little nudge to reap big from Search Engine Optimisation (SEO).

Optimising your WordPress for search engines is a necessity if you want your site to grace the first few pages of search engines in case of a related search.

In the process of making their WordPress sites more SEO friendly, many people carry out erroneous undertakings that end up thwarting their seamless efforts instead of rewarding them.

Interestingly enough, even SEO masters tend to commit these simple mistakes that end up hurting their efforts. To be on the winning side of the race, you need to avoid the following common mistakes.

Failing to define Canonical URLs

For those who are getting acquainted with canonicalization for the first time, the term might prove tricky. As Matt Cutts, the head of Google Search, defines it; Canonicalization is the process of selecting the best URL for the homepage in a situation where there are multiple of them. Choosing the one that serves as a perfect representative of all of them guarantees the best results. Failing to define canonical URLs leaves Google with the task of figuring out the best choice for you. Truth be told, the last thing you would want to do is have the search engines do the canonicalization for you; it might not turn out the best way. To be on the safer side, one needs to provide these search tools with a canonical URL. It involves a three-step process.

  • For one, you need to define for WordPress how best your site should be presented. For instance http:// www.example.com/.
  • Using Web Master Tools, direct Google on which URL type to use.
  • For the best results, use additional plug-ins like Yoast to ensure clear definition of Canonical URLs for each page within your site.

 

For someone who is handling this for the first time, it might sound complicated if not confusing; but it’s far from that. With consistency, this process turns out to be easy and beneficial in every way.

Ignoring Site Optimisation for Google+ Authorship

In August 2014, Google released a report indicating that Google will no longer show Google Authorship Results as part of SERPs. It might mean that the author doesn’t improve your visibility in search results but that doesn’t completely wipe out the essence of Google Authorship in SEO. Not known to many people, Google+ is one of the leading social networks, second to Facebook. To date, it is still possible for search users to see related Google+ posts of their friends. Such posts come with profile photos of the authors. Over the years, it has been proven that such photos trigger click-through rates by close to 150%. Further research by Cyrus and Moz revealed that Google+ results to 56% increase in click-throughs.

Ideally, one can attract greater search engine traffic with the same rankings while using Google+ authorship, making it a vital component of SEO. That is why you need to have Google verify your authorship. The process might not be an all-straightforward thing as everyone would expect, but it definitely takes a couple of minutes to finalise. In the end, one realises that it is something worth doing; at least for the sake of your WordPress site.

Assuming XML Sitemap Provision
There’s one simple thumb rule everyone in the SEO world should embrace; if you get an SEO tip on the grapevine, take it with a pinch of salt. However, if you get it from Google itself, take it as Gospel. For instance, Google acknowledges that sitemaps help them discover ‘hidden’ pages within your site that they might not have otherwise identified. Nothing can be further from the truth. Amazingly, that is not everything about sitemaps.

Besides easy location of pages within your site, sitemaps also give additional information about your site. Essential statistics like how frequently pages should be updated and Meta data are clearly indicated through sitemaps. It is especially important for sites with few organic backlinks. XML sitemap will simply help Google identify and subsequently index relevant pages on your WordPress site. It is one of the widely assumed SEO tips.

For those who might have had prior experience with sitemaps, you can simply take it as a specially formatted list of pages within your site that you would love search engines to index. This can be carried out manually, or better still, automated to improve efficiency.

Multiple plugins can be used alongside WordPress to ease the automation of sitemaps. For one, you can download Google XML Sitemap to get the job done. With a whooping rating of 4.7 out of 5, you can be certain to have the job carried out the easier way. Yet another incredible plugin is WordPress SEO by Yoast. Over the years, it has proved itself an excellent generator of XML sitemap. With the plugins, the process of establishing and updating sitemaps is easy because everything comes with instant automation. Who wouldn’t want to reap from such?

Downplaying the Essence of Meta Title and Meta Descriptions
Search engine users are always keen on what they see when making their searches. Many people undermine the necessity of optimising their titles and descriptions to suit users. How compelling your content looks from the onset will determine the eventual click-throughs. For one, you need to optimise the Meta Title because Google displays them instead of headlines. Yet again, you should focus on Meta descriptions because search engines can choose to use them instead of an excerpt from your content. Nothing gets the optimisation work done better than plugins such as Add Meta Tags. You can also take advantage of Yoast to boost your Meta descriptions and Meta Titles.

It’s all about you

Stepping up your SEO campaign involves a lot more than what most people imagine. The last thing you would want to do when carrying this out is making easily avoidable mistakes. You might have made a couple of them in the past but it’s never too late to right your wrongs and set your foot on the right SEO path!

Bio
Selina Jenkins is a renowned and experienced IT expert in the field of using different social media platforms for marketing. She has been involved with SEO services Chicago and is therefore better placed to advice on matters marketing on any online platform.